Yahoo! is also unveiling a new auction concept, called dynamic pari-mutuel auction. This concept is being used in a live simulated market called the Tech Buzz Game. Dr. Gary Flake, who at the time of this talk was the director of the Yahoo! Research Labs, introduces this partnership between Yahoo! and O'Reilly Media.
The Tech Buzz Game allows players to predict events in the technology world based on quantity of search queries. The game rewards accurate predictions with fake money and real prizes, but also demonstrates a potentially revolutionary concept for the auction and gaming industries.
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Gary Flake is a Technical Fellow at Microsoft, where he is responsible for bridging Microsoft Research and MSN, and for setting the technology vision and future direction of the MSN portal, web search, desktop search and commercial search efforts.
Prior to joining Microsoft, Dr. Flake founded Yahoo! Research Labs, ran Yahoo!s corporate R&D activities and company-wide innovation effort, and was Overture's Chief Science Officer. Before joining Overture, he was a research scientist at NEC Research Institute and the leader of its Web data-mining program. He has numerous publications spanning over 15 years which have focused on machine learning, data mining, and self-organization. His other research interests include Web measurements, efficient algorithms, models of adaptation inspired by nature, and time series forecasting.
Dr. Flake has served on numerous academic conference and workshop organization committees and is a member of the editorial board for the Association for Computing Machinery's Transactions on Internet Technologies. Dr. Flake, who earned his Ph.D. in computer science from the University of Maryland, College Park, also wrote the award-winning book, The Computational Beauty of Nature, which is used in college courses worldwide.
This presentation is one of a series from the O'Reilly Emerging Technology Conference held in San Diego, California, March 14-17, 2005.
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