Tim Morrow, Head of Channels at Betfair, an online gambling & betting company chronicles Betfair's journey on delivering a high-performance website. Confronted by a slew of customer feedback and slow load times, Betfair found itself losing out on the high-stakes world of Internet betting. In June, 2011, the company offered a customer-commitment to deliver three second page load times. Tim Morrow takes us through Betfair's cultural and technological journey as they bridge the gap between current performance and their promise to customers.
Hold on to your smartphones -- she's been criticized for talking too fast with too many ideas before and she intends to do it again now. Mary Meeker, formerly managing director at Morgan Stanley and now partner at famed Internet venture firm, Kleiner Perkins Caufield and Byers, reports on Internet trends. In this talk, recorded on 10/18/2011, Mary tries for twelve trends in twelve minutes. Things are looking up, with ever-faster adoption of devices, a new audio push, and e-commerce on the rise.
Dr. Moira Gunn talks with author, journalist & editor, Fran Hawthorne, about her new book, Ethical Chic: The Inside Story of the Companies We Think We Love and reviews your favorite ethical products.
Remember the smell of old books from your first visit to a library? For many, it brings back fond memories. Unfortunately, in the mad dash to create the future of publishing, libraries are misunderstood and often overlooked. In this keynote, Barbara Genco, shares the results of research to better understand the relationship between libraries and their patrons. So far, the research provides powerful evidence that libraries are a key piece in the future of publishing.
TrialPay is a transaction processing company that wants to make more than a two percent fee from each transaction -- so they do it for free. Alex Rampell explains that the data on any transaction is worth more than 2 pct. Further, he believes the 2 pct charge is going away. So TrialPay is selling ad space around the receipt. Rampell says payment companies can monetize data better than anybody, offering opportunities to advertisers, while keeping customer transactions secure.
Elena Silenok, CEO and Founder of fashion startup Clothia, gives us an overview of some of the ways fashion enthusiasts are using the social web to discover and share their fashion finds. Providing a brief tour of seven web companies, Elena describes how users' online habits reflect the more traditional, physical-world activities of fashionistas.
Technometria co-host Scott Lemon discusses his new experiences with Wovyn, a company that is deeply involved in the Internet of Things. IoT allows users to control all aspects of their digital lives, including their personal devices, appliances, and utilities. He reviews a number of the technical aspects of IoT, beginning with the clear belief of its future importance to the consumer. He also talks about how Wovyn used Kickstarter as a way to help fund the company's projects.
For Patrick Lightbody, sometimes it is entirely appropriate to kill a fly with a sledgehammer. Of course, that was one of Lightbody's breakthrough innovations when he founded Browser Mob. His other was relying upon Amazon Web Services. In this keynote address, Lightbody explains how depending upon AWS allowed him to focus entirely on his core business. He also shares four lessons he gained from growing his startup company on the cloud.
One of the aspects of software development that has grown in importance is the need for quality testing of new products as part of the overall process. James Whittaker, co-author of How Google Tests Software, discusses how his former company built a successful model based on the vital testing of its new services. He reviews how testing has grown as part of development and the different testing roles that Google used. His points clearly show how developers need to consider the importance of testing as a role for the developer.
Carleligh Jaques of Visa, Inc., speaks at the Web 2.0 Expo NY 2011 about how consumers will pay for goods and services in the future. She focuses on the "next generation of payments," including mobile commerce, e-commerce, and the digital wallet. She explains how these changes will affect consumers, merchants, and financial institutions as the mobile and internet commerce sectors expand dramatically.