Overview
Dates
Venue
Rules
How to Enter
How to stay updated
Downloads
Sponsors
Organizing committee
Flashsplash
About AdCenter
2006 Results

 

Downloads

 

 

2006 Competition Data

Account_progress_outgoing.xls provides data on aggregated team performance each hour of the 2006 Bidding Agent Competition. This spreadsheet also includes the original budgets of each team, and their clicks normalizers.

     

Tutorial

Intro to Bidding Tutorial This document orientates the reader to the problem of bidding on pay per click auctions using the two keywords that have been released above. The tutorial uses Matlab syntax to provide a guided tour of the data, and finishes with a comparison of local versus global optimization. The bidding tutorial may be cited in academic papers as follows: Kitts, B. (2006), A Tutorial Introduction to Bidding on Keyword Auctions, Sponsored Search Bidding Agent Competition Website, www.biddingagentcompetition.com

     

Data

Microsoft AdCenter  has generously made available a small portion of anonymous, sample data, free for use for analysis and educational purposes by researchers. The data includes both clicks and conversions. Only five keywords of data are provided, and the keywords have been made anonymous. The following citation can be used to refer to this data in academic papers: Kitts, B., Asedimir, K., Harline, J., (2006), Microsoft AdCenter 5Keywords Sample Data, Sponsored Search Bidding Agent Competition website,  www.biddingagentcompetition.com  

5keywords.txt  Sample data (tab-delimited text file format)

5keywords.xls  Sample data (Excel format)

5keywords.mat  Sample data (Matlab format)

Sample data format Describes the file format for the above text file.

 

 

Registration forms

 

Registration forms are available from below. In order to register, please go to the how to enter page.

  1. Instructions on How to Register
  2. Team Registration form 

 

Call For Participation

Please feel free to distribute these to third parties.

Call for participation and Official rules (word format) BAC_CFP4.doc

Call for participation and Official rules (text format) BAC_CFP4.txt

Call for partiicpation abridged (text format) BAC_ShortCFP4.txt

 

 

 

 

 

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|Overview| |Dates| |Venue| |Rules| |How to Enter| |How to stay updated| |Downloads| |Sponsors| |Organizing committee| |Flashsplash| |About AdCenter| |2006 Results|