Scott Bishop

Scott Bishop

Digital Marketing Strategist

Location
Omaha, Nebraska (Greater Omaha Area)
Industry
Marketing and Advertising

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Scott Bishop's Overview

Current
  • Owner - Consulting & Project Platform at Crave Engine
Past
  • VP of Strategy at Phenomblue
  • Director of Social Influence at Bozell
  • Co-Founder at Social Media Breakfast Chicago
Education
  • Bradley University
Recommendations

1 person has recommended Scott

Connections

500+ connections

Scott Bishop's Summary

I am a brand strategist. I identify consumer insights and trends to leverage into successful marketing campaigns and grow brands based on these insights. Basically, my job is to find innovative and rad ways to use technology to connect people with brands. I'm best at helping little brands become big, and big brands become relevant.

I've published digital guide books for the Financial Times Press and been featured on a handful of news sites like The Chicago Tribune, The Associated Press and Mashable.

You can keep up with my adventures on Twitter @thescottbishop.

You can high five me in my home base of Omaha...and occasionally in Chicago, St. Louis, and LA.

Scott Bishop's Experience

Owner - Consulting & Project Platform

Crave Engine

June 2009Present (4 years 3 months)

Platform for my consulting work, blog, books and side projects.
Current Projects:
• Developing / executing digital strategies for 9 consumer brands who are pushing into a national market
• Developing / executing digital strategy for a popular television show.

VP of Strategy

Phenomblue

Privately Held; 11-50 employees; Marketing and Advertising industry

May 2012December 2012 (8 months)

Primary work is spent on:
Leading the Strategy Group in Omaha and LA.
Helping to drive business dev initiatives by connecting consumer insights with client business objectives.
Helping to transition the agency from development work to direct client relationships.

Director of Social Influence

Bozell

Privately Held; 51-200 employees; Marketing and Advertising industry

August 2010May 2012 (1 year 10 months) Omaha, NE

Managed the Social Media Department
Develop digital campaigns that exceeded 70 million impressions.
Execute digital strategy for clients
Identify digital trends to create new business opportunities and revenue.

Co-Founder

Social Media Breakfast Chicago

June 20092011 (2 years)

Helped establish a popular organization in Chicago from 0-400 members aimed at helping people discover ways to connect their business objectives with technology.

Marketing Manager

McGraw-Hill

Public Company; 10,001+ employees; MHP; Financial Services industry

July 2007June 2009 (2 years)

Created and executed marketing strategies for 15 product lines managing revenues exceeding $30 million.

Public Company; 501-1000 employees; FC; Professional Training & Coaching industry

20042007 (3 years) Greater Chicago Area

Worked with Fortune 1000 brands to help create processes to execute their business strategies.

Scott Bishop's Skills & Expertise

  1. Social Media
  2. Email Marketing
  3. Social Media Marketing
  4. Digital Marketing
  5. SEO
  6. Blogging
  7. Digital Strategy

Scott Bishop's Publications

  • How to Make Money Marketing Your Business with foursquare

    • Financial Times (FT Press)
    • October 15, 2010
    Authors: Scott Bishop

    The everything a business needs to know guide for success using Foursquare. This quick guide offers how to's, creative suggestions, and advice for getting your business successfully marketing utilizing Foursquare.

  • How to Make Money Marketing Your Business with Tumblr

    • Financial Times (FT Press)
    • February 18, 2011
    Authors: Scott Bishop

    In this Tumblr guidebook you'll learn: what Tumblr is, how it can extend your reach and deepen customer trust, and how to establish an effective Tumblr strategy for your company, and more.

    Tumblr can be a great way to jump into social media marketing. If you’re already neck deep, it’s a great way to reach an active new audience. The best part: you can feel your way around and measure results without allocating excessive time, money, and resources. Why Tumblr? Because it works.

Scott Bishop's Additional Information

Interests:

Digital strategy, caffeine, internet connections, non-fiction books, documentaries, Kickstarter, corn dogs, listening to people talk about what they're passionate about.

Groups and Associations:

Social Media Breakfast - Chicago (Co-Founder)

Scott Bishop's Education

Bradley University

Bachelors of Science, Marketing

19972001

Contact Scott for:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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