EmailToday the Guardian announced that its US traffic exceeded 24.1 million unique browsers in April 2012 and it is growing at a year on year rate of 80 percent. The Guardian's global traffic topped 71.3 million unique browsers in April 2012 and is growing at a year on year rate of 67 percent (Source: Adobe Site Catalyst, subject to audit).
Guardian US editor-in-chief, Janine Gibson, credits the growing popularity in the US to the outlet's commitment to a distinctive, open approach to publishing and news reporting on the web that engages readers as active participants in shaping and driving the content.
"American news consumers have embraced our open and collaborative newsroom," Gibson said. "As relative newcomers in town, it didn't make sense for us to pretend to know what US readers wanted from us, which is why, from the beginning, we have actively made their voice integral to the newsroom."
The April figures come in the same week as the Guardian hosts two panel events in Washington D.C. and New York.
- The first panel discussion was held yesterday (Tuesday, May 1st) in Washington D.C. The discussion was titled: "'Post-Truth Politics' and the Media's Role." The Guardian's Gary Younge moderated. Panelists included: Ana Marie Cox, Guardian US; Jamal Simmons, The Raben Group; Josh Trevino, Texas Public Policy Foundation; Michael Hastings, BuzzFeed, Rolling Stone; and Molly Ball, The Atlantic.
- The second panel discussion will be held on Thursday, May 3rd, in New York City. The discussion is called: "How Commercial Pressures Impact Journalistic Standards." Charlie Rose, host of CBS This Morning, will moderate. Panelists include: Alan Rusbridger, The Guardian; Ben Smith, BuzzFeed; Felix Salmon, Thomson Reuters; Juan Williams, FOX News; and Katrina vanden Heuvel, The Nation.
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About Guardian US:
Guardian News & Media (GNM) is the publisher of the US news website www.guardiannews.com. It publishes the award winning Guardian and Observer newspapers and www.guardian.co.uk website in the UK. Guardian US, the digital operation in New York, was created with the aim of combining the Guardian's internationalist, online journalism with US voices and expertise. Guardian US creates a hub for Guardian readers in the US, merging the innovation and energy of a start-up with ground-breaking journalism and the backing of the Guardian brand.
For further information contact:
Media.enquiries.usa@guardiannews.com
