Something smells off here! Shirtless Justin Bieber poses with a wedding cake… but it’s only in video for new fragrance

PUBLISHED: 15:23 EST, 23 November 2013 | UPDATED: 09:37 EST, 24 November 2013

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Justin Bieber shows his romantic side and a lot more in a new short film to promote his third fragrance for women, The Key.

The 19-year-old pop star even doffs his shirt to allow fans a dreamy glimpse at his nicely toned chest and arms, something to think about when they inhale the floral, musk scent.

He's shown holding a white-frosted, multi-tiered wedding cake on the way to a make-believe wedding and all to the tune of his single All That Matters.

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Shirt off his back: Justin Bieber shows off his muscly chest and arms in a scene from his just-released film to promote his new fragrance The Key

So sweet: The 19-year-old singer will have girls swooning as he delivers a triple-tier wedding cake to his intended bride

Justin puts on an award-winning performance in the three-minute video directed by Peter Glanz and which was released on Saturday.

The film begins with him pulling up to the front of a hotel in a sleek sports car.

The singer is then shown sauntering up to the front desk where a hotel clerk hands him 'the key,' which unlocks a door to a darkened room where a young woman is sleeping.

Justin opens the door and the girl, who happens to be a ringer for Keri Russell, wakes up and gives him a sleepy, welcoming smile.

Bieber goes shirtless in ad for his new fragrance The Key

Grand entrance: The short film begins with the teen crooner arriving to a hotel in a classic sports car

Unlock the door: A close-up of the fragrance shows a gold-plated engraving and key chain

Door to your heart: Justin is seen taking a key from the hotel front desk staffer while wearing a knowing smile

Wake up call: A girl in polka dots awakens to find Justin in her room

He grabs her hand and they go running through hotel hallways adorned with stuffed birds and a tiger, up the stairs to the rooftop where they engage in a romantic dance.

Next Justin is walking down a hotel corrider in a red bellman suit while balancing a triple-tier white wedding cake.

A myriad of scenes flit in and out, showing Justin playing the piano, kissing another girl's cheek.

Look of recognition: A Keri Russell lookalike beams a welcoming smile at the pop star

Wild and free: Justin and his mystery girl are seen running carefree through a hotel hallway adorned with tigers and other exotic creatures

Upstairs: The young lovers ascend a dramatic flight of stairs hand in hand

Care for a dance: Justin twirls his lady love around on a rooftop

Justin gets another key from the front desk clerk, turns it in the door to find a room full of delectible desserts and a third girl.

The singer entertains the new girl by tossing macaroons into his mouth.

In the final scene, Justin is sitting up in bed, completely alone and shirtless, waking from what was obviously a very fragrant dream.

Enjoying the view: The dashing duo take in the sights from the height of their rooftop setting

Here's the bride: Justin switches tactics - and girls - by presenting a sleek-haired beauty with a wedding cake

Serenade: Justin plays the piano for his second lady love; his single All That Matters provides the background music during the three-minute video

Romance in the air: Justin give the girl one of his loving looks

The Key is Justin's third fragrance to hit department store shelves and is sure to be a hit like his first two, Someday and Girlfriend.

According to the press release, The Key is 'energetic with a sexy splash of sparkling freshness, the luminous fruity floral musk fragrance awakens the senses with a burst of juicy fruits, while the heart blooms to unveil a bright bouquet of sheer floralcy.

Moving in for the kiss: The young star is shown gazing at the girl's bare neck and shoulders

Key to the kiss: The pop sensation is sure to make the girls swoon

I'll have another: Justin returns to the hotel clerk for a third key

Room for dessert: Justin indulges his fantasy and his sweet tooth with a brunette beauty in a room filled with pastries, cookies and cakes

'The creamy dry down blends sensual musks and exotic precious woods with decadent notes of vanilla that will leave you dreaming for more.'

And for more Justin Bieber too, it would seem. The Key is currently on sale.

Sample this: Justin even hand feeds the girl a macaroon treat

Juggler: Justin showed that he can juggle three women in his short film, and he does pretty well with macaroons as well

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Dave, La Mesa, United States, 1 day ago

Apparently, these days the "romantic side" includes pants pulled down to the crotch with underwear fully on display. Don't overlook the effort made to overcome Bieber's vertical challenges: the girls are wearing flats, not heels; are mainly sitting, and the one on the roof is slouching with knees bent and followed him up the stairs (always on a lower step).