50 shades of stylish: Lingerie designed by erotic novelist E.L James goes on sale... but can YOU spot the references to Christian Grey and Anastasia?

New lingerie is work of Swedish underwear label KappAhl
Brand says fans will recognise references to protagonists
Author E.L James involved in design of the stylish range

PUBLISHED: 06:08 EST, 6 December 2013 | UPDATED: 18:12 EST, 6 December 2013

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From 'Grow your own Christian Grey' novelties to mugs, love scrolls and more, there's no shortage of merchandise cashing in on the 50 Shades of Grey trilogy.

Despite the variety, most have come without the blessing of author E.L James - until now. The best-selling writer has collaborated with Swedish fashion house KappAhl to create a range of lingerie based on the book.

Available in sexy black satin and elegant grey lace, the firm say the items are full of references to the book's characters, Christian Grey and Anastasia.

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Glamorous: Plus size model Signe Nordstrom looks chic in her 50 Shades of Grey lingerie and mask

A black lacy underwear set designed with the help of E.L James

Looking good: The new range includes bras, briefs, negligees, dressing gowns and a kinky lace mask

The range includes bras, briefs, negligees, dressing gowns and the inevitable kinky mask - all available in a 'a choice of materials and silhouettes to suit women of all shapes and sizes', according to KappAhl.

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Speaking about the new range, E.L James said: 'It has been incredibly exciting and interesting to be involved in the process, from the production of the concept through the design to the final collection.

'I have been deeply involved at all stages, and my thoughts and suggestions are clearly visible in the collection's garments.'

It is thought the author was also involved in the choice of model, which unusually for a lingerie campaign, features a plus-size woman.

Fifty Shades Of Grey inspires Swedish lingerie line

Input: Author E.L James worked with KappAhl on the line and says her influence is apparent in the design

Signe Nordstrom poses in underwear and a dressing gown from the range

Elegant: According to KappAhl, the range is mostly grey with complementary black and red thrown in

Elegant: According to KappAhl, most of the range comes in shades of grey with a dash of black and crimson

THE PLUS SIZE MODEL SHOWING CARA D AND CO HOW IT'S DONE

Her name might not trip easily off the tongue but chances are, you've seen Swedish plus size model Signe Nordstrom before.

Prior to landing the 50 Shades campaign, the 5ft 11, size 12 - 14 model, who hails from pretty Marstrand in West Sweden, starred in a major TV ad for Special K.

Other campaigns include work for Lova Weddings and Marisota.

According to plus size agency 12+, model, Signe Nordstrom, a size 12 to 14, boasts the 'statuesque physique and natural beauty [that makes her] perfect in the role of the femme fatale that the campaign wants to show.'

The fashion world obviously have a very different conception of the phrase 'plus size' because she looks very svelte indeed to us.

Carina Ladow, vice president of range and design at KappAhl, said: 'Both E L James and KappAhl felt that it was important for all women to be able to feel comfortable and beautiful while wearing the garments.

'Not surprisingly, the garments come in shades of grey with complementary colours such as red and black. The garments are embellished with lace details for a romantic feeling.

'We are always looking for new ways to interest our customers and this is the first time that KappAhl has entered into a collaboration of this type.

'It gives us an opportunity to offer our customers a feeling of luxury and frivolity in their everyday lives. The end result is better than we could have ever hoped and we are very happy with the enthusiasm and commitment shown by E L James.'

Will they wear it? Dakota Johnson and Jamie Dornan are to star in the upcoming film adaptation of the book

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Janey, Glasgow, 2 hours ago

If she is a plus size model, I hate to think what I am, and thats after nearly a 7 stone weightloss. Im a size 14 and look nothing like that. She is absolutely beautiful! :)

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Janey, Glasgow, 2 hours ago

If thats plus size, I must be morbidly morbidly obese and thats after nearly a 7 stone weightloss and now I'm a size 14 and look nothing like that! She is absolutely gorgeous! :)