Short film shows what Tinder would be like in real life

show ad

Police hunt mystery woman who made final phone call to doomed jet captain as first picture emerges of his estranged wife and family
'We hold increasing hope': Search for MH370 boosted by significant developments, including new satellite images and first sighting of possible debris including wooden pallet
'Good morning baby, how are you holding up? 'I'm doing my best to bring you hope and courage': Anguished girlfriend of missing American passenger pens her love to him as a way of keeping hope alive
'Immense, untracked, complex': Search for MH370 complicated by bad weather, wind, light and the vastness of the Indian Ocean, warns retired astronaut Chris Hadfield
Revealed: L'Wren misled Jagger over secret loan as her family clashes with rock star over final resting place
Last man with a perfect NCAA bracket LOSES after picking the wrong team in Saturday game (but at least he's no longer angry at himself for forgetting to enter Buffett's billion dollar wager)
'Y'all still on that': Michael Vick's brother gets in spat with PETA online after charity brings up quarterback's dog fighting record after he signs for the New York Jets
Revealed: Prince George's Spanish nanny who was nicknamed 'The Saint' and nearly became a nun
Mysterious shooting of beloved Florida police officer who was killed by two pedestrians who immediately committed suicide
Just when you thought it was safe to go outside... Up to SIX INCHES of snow set to fall on East Coast in freak 'Nor'Easter bomb'
Hero boyfriend, 16, dies pushing his 'first love' away from oncoming freight train as they walked to high school dance together
Emma Watson hires $100,000 a year ex-NYPD female cop to be her bodyguard amid safety fears
Scientology leader tries to heal rift with angry local government officials who threatened to construct huge building to overshadow his 'cathedral'
Police across the country using secret cell phone-tracking device known as 'Stingray' to catch criminals
Final moments of doomed Seattle news helicopter caught on CCTV in tape that shows it spinning off helipad
Mother's horror as neighbor shoots dead little girl's dog for trespassing on his land and then posts photo standing over its DEAD BODY on Facebook
'White means pure': African singer defends 'Whitenicious' skin-bleaching cream after being accused of encouraging people to change skin tone
Obese Texas preteen remains in ICU on a ventilator after her gastric bypass surgery was stopped because her liver is too enlarged
Girl, 12, survives falling 35 FEET down an elevator shaft in Manhattan's SoHo neighborhood and is being treated for serious injuries
Lesbian couple 'starved their three children so badly they looked like concentration camp victims and kept one adopted daughter chained to the floor'
PICTURE EXCLUSIVE Mick's girls rally round: Karis Jagger spotted for first time outside LA home where she is caring for father as pregnant Jade flies in from London
L'Wren Scott's brother moves her funeral to Los Angeles at the request of heartbroken Mick Jagger
My best friend Luann, the high school misfit who became lonely L'Wren: Childhood pal of Mick's girlfriend pays tribute to tragic designer
Chaos returns to the streets of Madrid as protesters clash with police in huge anti-austerity demonstrations

Danish filmmaker Rolf Glumsoe Nielson made amusing film
Tinder is a popular dating app that connects singles in the same area
App matches 5 million people and users 'swipe' 750 million profiles daily
New film shows woman employing Tinder tactics in real life

PUBLISHED: 06:17 EST, 17 March 2014 | UPDATED: 10:52 EST, 17 March 2014

View
comments

A hilarious new video showing what life would be like if we employed Tinder's tactics in the real world has gone viral.

The short film, made by Danish filmmaker Rolf Glumsoe Nielson, conveys a world where a simple swipe can knock people out of sight based on their appearance - just like the app.

Tinder, which helps users browse all the single people in one area, has become one of the most downloaded apps of the year.

Real life Tinder: A new short film shows a woman employing the dating app's tactics in real life

Swiping to the left means not interested, swiping to the right is a yes. If two people swipe to the right on each other's profiles, they are automatically connected to a private chatroom where further information can be exchanged.

More...

This is portrayed in the new video, which sees a young blonde woman sauntering around a public place scouting for potential men.

Would you swipe? Danish TV advert shows Tinder in real life

But as she passes them and realises she isn't interested, she quickly swipes them left as the words 'nope' appear on the screen - just like they do on the app.

Some of the men can be seen flying across the room as the lyrics 'to the left, to the left' from Beyonce's song Irreplaceable can be heard.

Imagine if...The film shows a man checking out a woman but clearly not interested, she simply swipes him out of sight

Unlucky! Just as the woman finds a man she likes the look of and swipes right, he sends her flying left; an accurate depiction of Tinder

The short movie concludes with the protagonist finally spotting a man she likes. As she swipes right to 'like' him, unfortunately he swipes left and she can be seen flying off the screen.

Tinder, which won best new start-up of 2013 at the Crunchie Awards, is praised for its easy-to-use design and is now matching 5 million people per day, with users swiping through 750 million profiles every single day, its founder has revealed.

Founder and CEO Sean Rad claims the apps success is down to it being 'like the real world but better'.

He also told users that the profile picture was key - and that 'headshots don't work' on the site.

Speaking at Upfront Summit in Los Angeles, Rad said Tinder started about a year and half ago because friends realized they were having trouble meeting people.

He told the conference 'In the real world we send out signals subconsciously to people if we're interested or not,'

Success: Dating app Tinder is now matching 5 million people per day, and users are swiping through 750 million profiles a day, its founder has revealed.

Popular: On average users open the app seven times a day - with almost a billion matches since it launched 18 months ago

'We wanted to build something that makes that the norm,' he said, according to MarketingLand

Part of the apps recent success has been down to the 'Sochi effect' when athletes in the winter Olympics told of the apps popularity in the athlete's village.

Rad told the Wall Street Journal that Tinder saw a 400 percent day-over-day spike in growth during the Sochi Games. Many of the athletes used the app as a way to hook up at the Russian resort town.

MOST WATCHED NEWS VIDEOS

Comments (31)

Share what you think

View all

The comments below have not been moderated.

Louise, London, 4 days ago

My sides are splitting.

Click to rate

Tiger Man, Gloucester , England!, 4 days ago

Brilliant idea, would it work for the Middle East?

Click to rate

Jon Cooper, Cornwall, 4 days ago

could someone direct me to the "hilarious " bit please?

Click to rate

J.E.H, Hertfordshire, 5 days ago

Tinder isn't much different to meeting a member of the opposite sex in a bar for example, you judge them on their initial first impressions which more often than not is their appearance, then you decide whether or not they are worth talking to. Those of you that say looks don't matter are somewhat mistaken as I believe looks grab your attention but personality keeps you interested. Tinder just takes this theory and makes it simple easy and fun, besides its not hurting anybody you don't get notified when somebody has judged you on your looks, so lighten up it's just a bit of fun.

Click to rate

LBBA, Perth, Australia, 5 days ago

I would swipe away every narcissistic shallow vanity obsessed person instead of the ones who actually might be worthy of being a human being.

Click to rate

Pixie, Durham, United Kingdom, 4 days ago

Well said LBBA.

Click to rate

Bella B, London, 5 days ago

This reflects exactly what is wrong with the current dating world. Basically if someone doesn't look the part then just one swipe and you can get rid and move onto the next. This is maybe why so many people are struggling to settle down. It encourages people to just shop online for a date through an online catalogue. Keep swiping through all the pictures until you find Mr/ Miss Right. It's basing everything entirely on looks. That's not how dating should work. To much choice online so why settle when you can always just press delete and move onto the next. I actually think online dating is great and does serve a purpose. But when I see adverts like this... It makes you think where we will be in another 50 years.

Click to rate

ange75, Perth, 5 days ago

Ha ha ha! Love it , ð

Click to rate

JML30, UK, 5 days ago

Sounds horrendous.

Click to rate

McGruff, London, United Kingdom, 5 days ago

Hilarious? Downright shallow, more like.

Click to rate

Billee Bong, Bata, Equatorial Guinea, 5 days ago

...this will be a great app for us married folks out there to get a charge out of seeing whether we've still got the goods...thanks Tinder!!!! (PS...funny vid)