Posts Tagged facebook for business

Study Reveals How Businesses Use Social Media

Over the last few years it has become increasingly important for businesses to have a social media presence. Some businesses use only a single platform, such as Facebook, while most companies use a combination of one or more social platforms (for example, both Facebook and Twitter) to get their messages across.

SEO software provider SEOmoz conducts an industry survey annually on SEO and internet marketing. Their results from this year have provided insight into how marketers are now using social media for business. Check out the results below and see how your organization compares. (more…)

Posted in: Social Media

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What does Facebook Sponsored Stories do for Clickthrough Rates?

Facebook Sponsored Stories and CTR

As you begin to build and launch different ad campaigns via Facebook, you will undoubtedly learn just how difficult things can be at times. Attracting people to your pages is one thing. That’s a hard enough job as it is. But getting them to actually click on your ads and follow them through to their destinations is another thing entirely. Some advertisers are spending a lot of money on Facebook to market, and things like Facebook’s latest IPO move and their recent Sponsored Stories feature are starting to cause a little panic amongst the ranks. (more…)

Posted in: Facebook

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What Makes People “Like” Facebook Pages?

Why do people “like” Facebook Pages? For businesses on Facebook, knowing the answer to this question is crucial. When someone “likes” a business page on Facebook, the new fan’s friends may see this action in their news feeds and become curious about the business. Facebook users can see that certain people are fans of brand not only from their news feeds, but also from the brand badge that appears on a fan’s profile page. These are a couple important ways that businesses can spread a brand name across Facebook’s wide and influential network.

Why Do People Like Facebook Pages

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Posted in: Facebook

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5 Ways to Get Quality Facebook Fans

Facebook Views Likes SharesWhen it comes to Facebook fans, it may be more effective for your business if you acquire high quality fans rather than a high quantity of fans.

Quality Facebook fans are fans who will connect your brand to other buyers and drive more relevant traffic to your Page’s timeline. Building your page for not only your existing fans, but for your fans’ connections will ensure an ongoing cycle of quality fan attraction. (more…)

Posted in: Facebook

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Facebook Timeline Cover Photos With Impact

If you have a Facebook Page for your business, you may have noticed a change last Friday morning in terms of the design of your page. You’re not the only one; on Friday, all Facebook Fan Pages were switched over to the Timeline design. The Timeline design has been available for both personal profiles and business pages for some time now, but only now is it compulsory for pages. (more…)

Posted in: Facebook

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Facebook Timeline for the Fan Page

Facebook Timeline Fan PageIn our previous post on Facebook Timeline for business, we discussed the new design features of Facebook Timeline and the ways you can leverage them to capture your audience. In this post, we’ll go into more depth about the new technical attributes that you can use to your advantage. (more…)

Posted in: Facebook

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