Fierce fashionista! Kelly Brook smoulders in flattering floral mini-dress for the launch of her new plus-size label

By Ryan Smith and Bella Brennan for MailOnline

Kelly Brook definitely knows a thing or two about dressing for her shape.

So it’s no surprise the stunning star is expanding her empire and releasing a new plus-size label.

The 34-year-old debuted her Kelly Brook for Simply Be range at the Savoy Hotel in London on Wednesday, showing off the stylish pieces that will hit stores from September 10 with a fun fashion show and an afternoon tea.

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Killer curves... Kelly  Brook celebrated the launch of her new plus-size called Kelly Brook for Simply Be in London on Wednesday 

Killer curves... Kelly  Brook celebrated the launch of her new plus-size called Kelly Brook for Simply Be in London on Wednesday 

The actress and model stepped out in one of her own creations that showed off her incredible figure in a long-sleeved floral mini-dress that hugged her in all the right places. Kelly said the frock was inspired by her style icon and silver screen legend Sophia Loren.

Kelly added a pair of patent nude heels to further elongate her silhouette, while her brown locks were worn out in big romantic curls.

She finished off her look with deep red nail polish, smoky eyes, nude lipstick, gold bracelets and drop earrings.

Speaking to the MailOnline at her launch the star, who is engaged to David McIntosh, said it was a dream come true to see her creations come to life. 

'The models today are gorgeous. It's great seeing my designs finally being worn by these women,' she said.  

Stylish: The actress and model stepped out in one of her own creations
Leading by example: She showed off her incredible figure in a long-sleeved floral mini-dress that hugged her in all the right places

Leading by example: The 34-year-old slipped into one of her own sexy creations for the event 

Floral hit: The star looked amazing in a long-sleeved mini-dress that showed off her svelte legs 

Floral hit: The star looked amazing in a long-sleeved mini-dress that showed off her svelte legs 

'The challenge of the collection was to design for women of ages and sizes,' she said. Adding: 'I was really nervous about the show because I wanted people to like it.' 

However, Kelly insisted the showing have a fun, low-key vibe. 'It's not really a catwalk, it's more like popping my head out into a room full of friends. I have done catwalking before but not for ages,' she explained. 

Taking to Instagram to share her excitement about her fashion range Kelly wrote, ‘Available Size 10-32 @simplybeuk #Curves #Women #Fashion #Style #RealWomen.’

Before adding: ‘Girls looking Fantastic in my New Collection@simplybeuk #KellySimplyBe #SavoyHotel #London.’ 

The range has a 14 piece and it all starts from a size 10 and Kelly says the brand is 'all about fitting and accentuating curves.’

A dream come true! 'The models today are gorgeous. It's great seeing my designs finally being worn by these women,' Kelly beamed 

A dream come true! 'The models today are gorgeous. It's great seeing my designs finally being worn by these women,' Kelly beamed 

 Big hair! The model and actress opted for voluminous romantic curls 

 Big hair! The model and actress opted for voluminous romantic curls 

Keeping it fun and low-key: 'It's not really a catwalk, it's more like popping my head out into a room full of friends,' Kelly said of the launch

Keeping it fun and low-key: 'It's not really a catwalk, it's more like popping my head out into a room full of friends,' Kelly said of the launch

Not long now... the Kelly Brook for Simply Be will hit stores on September 10

Not long now... the Kelly Brook for Simply Be will hit stores on September 10

The Kelly Brook for Simply Be collection also marks the most inclusive range for the brand with sizes going up to a 32.

A spokesperson for Simply Be, who want to be seen as an all-round fashion label, rather than exclusively plus size, said: 'Simply Be is about offering fantastic fashion for all women, and extending our size range to include size 10 marks the latest step towards being the most inclusive fashion collection available.'

Kelly says: 'It’s been brilliant working with Simply Be on this collection. I really wanted it to reflect some of the latest trends but also give women the confidence to embrace and show off their assets

Meanwhile the brunette beauty has opened up about her relationship with her breasts in her new autobiography, Close Up, which has been exclusively serialised in The Sun by Ben Jackson. 

Bosom buddies: Kelly Brook has dedicated her new autobiography, Up Close, to her 30FF boobs

Bosom buddies: Kelly Brook has dedicated her new autobiography, Up Close, to her 30FF boobs

She wrote: 'I have often wondered where I'd be without my boobs. They are a very prominent 30FF and in a strange way they have defined my life over the past 20 years.

'They've brought fun, opportunity, attention and drama. They've been misunderstood, exploited, loved and admired, ridiculed and humiliated.'

Kelly, who has dedicated her autobiography to her boobs, has admitted that her assets are the real star of the show, no matter what she does.

Road to success: Kelly made a name for herself as a model in the 1990s before becoming a TV personality

Road to success: Kelly made a name for herself as a model in the 1990s before becoming a TV personality

Bounteous: Kelly is known for regularly sharing sexy snapshots of herself on her social media accounts

Bounteous: Kelly is known for regularly sharing sexy snapshots of herself on her social media accounts

Strike a pose: In her book, the brunette beauty has also given advice on taking the perfect selfie

Strike a pose: In her book, the brunette beauty has also given advice on taking the perfect selfie

She continued: 'Let's face it, they have created far more headlines than any rugby player or A-list Hollywood movie star that I have dated, more than any sacking from a mainstream TV show or any film that I have actually starred in.

'If anything, they have been the most consistently spoken about thing in my career. I have basically built an empire around them. They are my loyal friends!'

Indeed, the star has often entertained fans with titillating images of herself posing in just a bra on her Instagram account.  

Getting it all off her chest: Kelly has also opened up about her relationships and rivalry with Katie Price

Getting it all off her chest: Kelly has also opened up about her relationships and rivalry with Katie Price

In her new book, Kelly opens up about a range of topics, including her romances, long-standing rivalry with fellow glamour model Katie Price, traumatic childhood - and expertise on taking selfies.

The star is now in a happy romance with fiancé David McIntosh, who also regularly shows off his own body, often popping up on Kelly's social media accounts.

This week, the brunette beauty shared a picture of her shirtless man posing in the kitchen in just a pair of cream shorts.

Settling down: Kelly is now happily engaged to former Celebrity Big Brother contestant David McIntosh

Settling down: Kelly is now happily engaged to former Celebrity Big Brother contestant David McIntosh

She wrote: 'Morning!! Hot man in the Kitchen baking Fresh Bread Alert lol @king_david85.'

David had a cheeky smile on his face while holding a tin of McDougall's and standing behind a table with a lump of dough on it.

Kelly also posted a video of her man, again in nothing but his shorts standing next to a stunning cottage, where they are no doubt enjoying a short break. 

Birds of a feather... David is also a fan of showing off his chest, as evidenced on Kelly's Instagram account

Birds of a feather... David is also a fan of showing off his chest, as evidenced on Kelly's Instagram account

 

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