Poised for her perfumes! Gwen Stefani appears polished in clashing patterns as she promotes her latest fragrance range
She's known for her rocker chic style.
But Gwen Stefani managed to soften up her look - without compromising her unique fashion flair - as she promoted her brand new Harajuku Lovers ELECTRIC POP Collection of fragrances in the HSN studios on Thursday.
The 45-year-old pop star was spotted in a black-and-white polka dotted tie-neck blouse and pleated checked white trousers.
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Clashing but chic: Gwen Stefani appeared elegant in mismatched patterns as she promoted her brand new Harajuku Lovers ELECTRIC POP Collection of fragrances in the HSN studios in St. Petersburg, Florida Thursday
The No Doubt frontwoman spiced up her look with a pair of bronze heels for her visit in St. Petersburg, Florida.
Her bold gold jewelry was by Vita Fede,
But one thing remained the same, Gwen's signature red pout which coordinated nicely with her platinum retro waves.
The Voice mentor certainly paid attention to detail, matching her scarlet slick with a red manicure and coordinating with her shoes by sporting gold accessories.
Some things never change: The No Doubt singer sported her signature scarlet pout and had on jewelry by Vita Fede
Attention to detail: Gwen matched her crimson lips with a red manicure
Personal: The fragrance range features five new scents based on herself and her backup singers: Love, Angel, Music, Baby, and G
What a dream! The star previously admitted she 'didn't think this project would actually come to life'
This was the worldwide launch of Gwen's latest endeavor, which she seemed quite exited about, smiling on set.
The fragrance range features five new scents based on herself and her backup singers: Love, Angel, Music, Baby, and G.
'I didn't think this project would actually come to life,' the mother-of-three told WWD.
Work can be fun! Gwen was seen smiling on set as she discussed her latest endeavor on HSN
'The idea that Coty would let me do five different fragrances for Harajuku Lovers was a fantasy. [But] it really had to be five, because that's what the world is.
'Each girl has her own personality and sense of style. We're all saying something different with unique personalities.'
The perfumes sell between $25 and $45 each in the US and will be available exclusively at The Perfume Shop from Monday 27th October priced at £14.50 and £24.50 each.
The girls: Gwen said each of her fragrances have their 'own personality and sense of style'
That's more like it! Gwen was rocker chic as she arrived at The Voice for a television taping on Tuesday
Mismatched: The star clashed again in plaid trousers and a beaded blouse
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