Rita Ora deletes post promising fans a new song if she gets 100,000 retweets after scraping together support from just 2,000 of her four MILLION followers
She is among the new generation of pop stars who rely on social media to bolster their careers around the globe.
But Rita Ora will be left wishing she hadn't tweeted a certain post after it spectacularly backfired.
The R.I.P. hitmaker took to the micro-blogging site on Friday and vowed to release a new track on Monday if the message received 100,000 re-tweets.
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#cringe: Rita Ora posted a message on Twitter on Friday promising fans a new song if she received 100,000 likes on the social networking site
Awkward: However, she deleted the post hours later after only managing to pull in less than 2,000 retweets
There was only one catch - less than 2,000 of her almost four million followers bothered to click the app's re-tweet icon.
Following the Twitter fail, the pop star quickly deleted the post.
One fan, who goes under the handle @niallsrita, took aim at Rita's fans, writing, 'where her 3.9m followers at when you need them smh [shake my head].'
Their pop idol seemingly agreed, and re-tweeted the post, before ultimately deleted that as well.
Lack of support: She went on to retweet a message from one of her fans, slamming the singer's followers for not supporting her. Rita eventually deleted her retweet as well
Moving on: However, Rita didn't stay glum for long and posted a picture of her in a foam wig during a break from filming The Voice
The u-turn is particularly embarrassing for the 23-year-old as she prepares to appear as the new judge on The Voice.
BBC bosses signed up the singer in a lucrative deal to replace Kylie Minogue in the hope she would boost its flagging ratings thanks to her young fanbase.
She appeared to put her earlier faux-pas behind her by sharing an amusing snap of her wearing a huge foam wig during a break from filming the TV talent show.
Alongside the snap, she wrote: 'Morning!!! Happy Halloween! Bring costume to work day! #thevoiceuk.'
Bad week: Rita's week got off to a bad start after her boyfriend Ricky Hill - son of designer Tommy - allegedly was embroiled in a fight during Mario Testino's 60th birthday party
It's not been the best of weeks for Rita or her boyfriend Ricky Hill, who was allegedly involved in a fight while celebrating famed photographer Mario Testino’s 60th birthday bash on Wednesday night.
According to The Mirror, Ricky - the son of American designer Tommy Hilfiger – was seen throwing a punch at a fellow reveller who had tried to start a fight with him.
Speaking to the paper, a source said: ‘Someone inside Chiltern started squaring up to Ricky and giving him a hard time.
‘The guy was hurling abuse at him so Ricky punched him. Rita wasn’t with him when it happened and had nothing to do with it. It was all a bit embarrassing.'
Not aware: According to onlookers, Rita wasn't by her beau's side when he was approached by the aggressor
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