The Indian Economy at present is growing at a rate of around 6 to 7 percent annually. The process of liberalization and economic reforms has been accelerated as a result of full integration with WTO. Also, increasing structural changes in the economy have created a very positive atmosphere for growth.

India’s printing industry is growing fast to meet the needs of its residents and its sizable export market. This, in turn, has increased the demand for printing inks.

As is the case with all Industries in India, India’s Print Market too is indeed a unique market. It has more than 5,600 dailies, 15,000 weeklies and 20,000 periodicals in 21 languages with a combined circulation of 142 million. “Almost 325 languages are spoken in India, and out of them 18 are official languages,” The publication industry is booming, like never before despite the increase in Internet penetration

Looking at the packaging side, Current commodities packaged of overall goods produced may not be more than 10% signalling the latent untapped demand.

There has been increased use of packaging in various industries, mainly the food industry..
With a population more than one billion, India has a tremendously burgeoning middle class, which is a significant consumer population. As more number of MNCs set up shop in the country, there is growing emphasis on packaging. They want to create packages at least equal to or surpassing that of Europe and the U.S.”

This leads to calendaring and litho lamination being used for consumer products. Corrugated printing is done mostly by sheetfed offset, although as the duty tariff has dropped to approximately 40 percent on machinery, flexo is starting to gain a small foothold.

While the domestic market is expected to grow at a compounded rate of 15 percent per annum, the export market has opened new frontiers for the Ink Manufacturers.

If Statistics are anything to go by, Current per capital consumption of Inks in India is 80 grams per persons as against 300 to 400 grams in developed countries.
This itself is a direct indicator of how far we have to go to be at par with the Developed nations in terms of Ink Consumption.

All in all, Ink Industry as where we stand in India is an exciting place to be in at present. The vibrancy of the Industry is kept alive by not only the fast pace technology changes but also the growing demand for quality products.

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