Saving the planet, one bikini at a time: Plus-size model Laura Wells designs eco-friendly swimwear line using 100 per cent RECYCLED material
- Australian plus size model Laura Wells releases eco-friendly swimwear
- The swim range goes up to size 24 and is 100 per cent recyclable material
- The prints Australian ocean inspired designs and coral reef colours
- The swimwear is a collaboration with US brand Swim Sexy
She has already taken the modelling world by storm, being snapped up to front campaigns for The Upside, Myer, Berlei and ASOS, to name a few.
And now like Megan Gale, Jennifer Hawkins and Elle Macpherson before her, plus-size queen Laura Wells has turned her hand to designing.
The brunette bombshell has launched a new swimwear line with a twist - the eco-friendly collection is made entirely of 100 per cent recycled material.
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Curves to coral: Model and environmental scientist Laura Wells uses figure to flaunt ocean inspired swimwear
Sizzling: The Australian beauty smoulders in the campaign
The environmental scientist turned model designed the line in collaboration with US brand Swimsuits For All's trend range, SwimSexy.
The collection is inspired by the ocean, with coral reef scenes featuring throughout.
The line includes one and two-piece suits, with zippers, criss-cross straps, plunging V-necklines and high-waisted bottoms.
The swimsuits cater for every shape, with sizes ranging from 10 through to 24.
Environmentally-friendly: The swimsuits are made form 100 per cent recycled materials
Cut well: The swimwear features plunging v-necks, criss-cross straps and flattering cuts for all shapes
Wells revealed that the idea for the collaboration came about through a conversation she had with the brand while she was working with them on a photoshoot.
'I can’t think of anyone else making eco-friendly, fashion-forward suits for curvy girls,' Laura told US website Refinery 29.
Laura smoulders in the campaign shots for the collection, lounging on a hammock in a clear blue ocean wearing the coral reef one-piece, which she said was her favourite from the collaboration.
Reef range: The swimsuits feature coral reef inspired designs, reflecting model's Australian background
She said the primary challenge was finding environmentally-friendly material while keeping prices affordable.
'Recycled fabrics can be very expensive and it was important for us to keep the price point affordable,' she said.
'Also, swim fabrics need to be able to withstand a lot - sun, chlorine, saltwater - so the research and development process took a while.'
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