Dissed? Giuliana Rancic has an awkward moment on live TV when Kendall Jenner refuses to air kiss her at Billboard Music Awards in Vegas 

She constantly gets ignored by her 'man crush' George Clooney on the red carpet, but never did she think she would get dissed by an E! star.

On Sunday, Giuliana Rancic was doing her job interviewing the celebrities and covering the arrivals at the Billboard Music Awards in Las Vegas when Kendall Jenner stopped by to not only promote the Keeping Up With The Kardashians: About Bruce special, but also to exchange some conversation.

When the 40-year-old on-air personality concluded her talk with the 19-year-old model, she leaned in for two air kisses but was unintentionally rejected by the little sister of Kim Kardashian.

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Wait, where's my kiss? Giuliana Rancic leaned in for two air kisses but was unintentionally rejected by Kendall Jenner while on the red carpet at the Billboard Music Awards in Las Vegas on Sunday

Wait, where's my kiss? Giuliana Rancic leaned in for two air kisses but was unintentionally rejected by Kendall Jenner while on the red carpet at the Billboard Music Awards in Las Vegas on Sunday

Giuliana talked to Kendall and her stylish plus-ones Olivier Roustening and Jourdan Dunn about her transgender father and her plans for after the soiree.

The TV correspondent had wrapped up the interview sending Kendall and crew off to the next media spot but not before the polite cue of social kissing the starlet on the cheek.

The daughter of Bruce Jenner politely pecked one side of the Italian-born journalist's face and went on her way.

Giuliana then tried to play it cool despite sharing an uncompleted European style air kiss.

Bye! The 19-year-old daughter of Bruce Jenner politely pecked one side of the 40-year-old journalist's face and went on her way
Bye! The 19-year-old daughter of Bruce Jenner politely pecked one side of the 40-year-old journalist's face and went on her way

Bye! The 19-year-old daughter of Bruce Jenner politely pecked one side of the 40-year-old journalist's face and went on her way

Gotcha! The model looked stunning in a Balmain for H&M dress by Olivier Roustening

Gotcha! The model looked stunning in a Balmain for H&M dress by Olivier Roustening

Be a Balmain for H&M babe like Kendall

Every once in a while something comes along that makes life worth living again and today that was news of the upcoming Balmain collaboration with H&M!

Finally, the moment we've all been waiting for.

Kendall and Kylie broke the news by wearing pieces from the collection: Kendall in a heavily pearled black velvet blazer and Kylie in a black and gold striped mini dress with accent shoulder pads (of course).

Kylie's dress was cute but this blazer, repeat, THIS BLAZER- TO DIE FOR. Some of the H&M's previous collaborations (we're not naming names!) fell a little flat, not giving us the same level of style which we so loved in their runway looks.

But, if Kendall's jacket is any indication to what the rest of the collection may be, it looks like we're off to a great start. Already this piece looks to carry the same craftsmanship that we've always loved in Balmain.

The collaboration has yet to reveal any release dates so you're just gonna have to wait and twiddle your thumbs till then. Or, don't- and check out our similar selections below available now for purchase.

Our parting words of advice is don't wait too long when these items finally hit the rack, H&M collaborations are known to incite all-out panic and they're sure to sell out quicker than you can say "Balmain."

* PRICES MAY NOT BE AS ADVERTISED

The missed cue was smoothed over as the camera hurriedly panned over to E! News correspondent Terrence Jenkins for distraction.

The Kendall incident wasn't the only inept moment Giuliana had recorded during the BBMA pre-show.

The mother-of-one interviewed Jennifer Lopez and awkwardly asked why she was without a date on the red carpet, seemingly trying to ask why rumoured beau Casper Smart wasn't with her.

Also Giuliana was touchy-feely with Rita Ora who donned a revealing thigh-high gown and confessed she wasn't wearing any knickers.

Showing leg: Giuliana wore a long sleeve Mugler dress with a thigh-high slit

Showing leg: Giuliana wore a long sleeve Mugler dress with a thigh-high slit

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