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The new teen queen? Cody Simpson's younger sister Alli, 17, is the epitome of bohemian beauty as she stars in back-to-school campaign for Claire's

Published: 16:48 EST, 9 June 2015 | Updated: 20:39 EST, 9 June 2015

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Cody Simpson's younger sister Alli Simpson has landed herself a new fashion campaign, this time as the face of accessories brand Claire's new back-to-school collection.

The 17-year-old Aussie is joined by actress and YouTube star Teala Dunn in the playful ads, which celebrate both girls' successes on social media.

The rising stars boast a combined following of more than 2.5 million on Instagram, and images from the shoot appropriately show the two snapping selfies while modeling the latest Claire's collection.

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Social media stars: Alli Simpson (R) and Teala Dunn (L) star in Claire's Autumn/Winter 2015 campaign

Golden girl: The 17-year-old Aussie can be seen modeling a ring to wrist bracelet (L) and a gold arm cuff (R)

In one image, Alli looks studious in a light blue pinstripe button down and a white denim jacket as poses in a gold ring to wrist bracelet while holding a denim backpack.

Her blonde hair is pulled half up as the rest of her waves tumble past her shoulders.

Another image shows Alli donning a colorful striped sweater, a floppy wide brimmed hat and rings on almost all of her fingers for a more bohemian look as she poses in front of some lockers alongside Teala.

Free spirit: Alli poses in a colorful striped sweater and a floppy wide brimmed hat for a more bohemian look

Tech savvy: Both rising stars have a combined following of more than 2.5 million on Instagram

Bohemian beauty Alli Simpson poses on the red carpet

Meanwhile, Teala sports overalls with a flannel tied around her waist, a grey beanie featuring the hashtag #selfie and a gold belly chain.

Her dark hair falls in loose curls past her shoulder and her bright lipstick matches her flannel shirt.

The two also model flower crowns, head chains, backpacks, and arm cuffs for the high school-themed shoot.

And the print ads are just the beginning; later this year, Claire's is set to debut a collaboration with YouTube channel AwesomenessTV, a series of videos which will feature the girls, both of whom already boast impressive followings on their own channels.

Say cheese: The two social media stars were photographed taking selfies of each other at the high-school themed shoot

Reading room: Alli and Teala don head pieces and backpacks in the library

Vloggers: Both girls also share video blogs with thousands of subscribers on their respective YouTube channels

While Alli has more than 509,000 subscribers, Teala's following is just under 860,000.

Alli, who grew up in Queensland, actually celebrated her own high school graduation three weeks ago, sharing a photo of herself in her cap and gown on her Instagram account.

'Turn a new page, peace out school - today is the first day of the rest of my life,' she captioned the snapshot.

This is not the first time that the blonde beauty has used her massive social media following to boost the profile of fashion-focused brands; last fall, she worked with both Macy's and Delia's to launch their back-to-school collections.