TOWIE's Chloe Sims and Jessica Wright rip up the rule book as they show off legs AND cleavage in plunging dresses at ITV summer party

By Helen Turnbull For Mailonline

Published: 04:18 EST, 10 July 2015 | Updated: 08:23 EST, 10 July 2015

They were mingling with the elite of the small screen at ITV's annual star-studded summer party. 

And TOWIE's Chloe Sims and Jessica Wright certainly ensured they pulled out all the sartorial stops as they arrived at the swanky bash in London's Notting Hill on Thursday night. 

Ripping up the rule book for the occasion, the glamorous reality stars had evidently swapped style notes as they defied the notion of exposing either legs or cleavage and proudly put both assets on display in their plunging dresses.

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Rule-breakers: TOWIE's Chloe Sims and Jessica Wright certainly ensured they pulled out all the sartorial stops as they arrived at the ITV summer party in London's Notting Hill on Thursday night
Rule-breakers: TOWIE's Chloe Sims and Jessica Wright certainly ensured they pulled out all the sartorial stops as they arrived at the ITV summer party in London's Notting Hill on Thursday night

Rule-breakers: TOWIE's Chloe Sims and Jessica Wright certainly ensured they pulled out all the sartorial stops as they arrived at the ITV summer party in London's Notting Hill on Thursday night

Chloe cut an elegant figure in a sheen-finish ivory dress which featured a perilously plunging neckline - offering more than a glimpse of her pert chest - and a dangerously high thigh-split which drew attention to her lengthy, mahogany pins.

The mum-of-one complemented her outfit with a pair of contrasting gold heeled sandals from LAMODA and a pouch-style matching clutch bag.

Chloe, 32, styled her platinum-dyed hair into a neat updo with the front side sections loosely curled and worn down.

Glam in gold: The TOWIE star turned heads as she leg-bombed in an ivory wrap dress on entrance to the Notting Hill venue

Glam in gold: The TOWIE star turned heads as she leg-bombed in an ivory wrap dress on entrance to the Notting Hill venue

Blondes have more fun: Chloe styled her platinum-dyed hair into a neat updo with the front side sections wore down
Radiant: Chloe's make-up matched her mahogany skin tone

Blondes have more fun: Chloe styled her platinum-dyed hair into a neat updo with the front side sections wore down

Close call: Chloe risked flashing her underwear, as her dress featured a dangerously high thigh-split

Close call: Chloe risked flashing her underwear, as her dress featured a dangerously high thigh-split

Meanwhile, Jessica, 29, opted to put on a similarly flesh-flashing display in a flirty mini dress.

The pretty brunette chose a more understated, but no-less-stylish, look as she stepped out in a plunging blue and grey contrast skater dress.

Jessica's ample cleavage and toned and tanned legs were on full display as she marched into the venue to join her ITVBe co-stars. 

Leggy lady: Jessica's pins looked toned and tanned to perfection in the contrast skater dress
Style queen: The TOWIE star rocked a feminine frock with a pair of nude court shoes

Leggy lady: Jessica's pins looked toned and tanned to perfection in her contrast skater dress

Jessica ensured all eyes were on her frock which she paired with a pair of classic nude courts and a mini grey chainmail shoulder bag.

It wasn't just the dress department in which Jessica had sought inspiration from Chloe as she sported a similar classic updo to her cast mate.

Jessica and Chloe were joined by fellow cast members Bobby Norris, Gemma Collins, Lydia Bright and James Argent as well as the stand-out stars of ITV which included Jessica's brother Mark Wright, Amanda Holden and Melanie Sykes.

Bold choice: Bobby Norris opted for a pair of paisley-printed monochrome trousers and matching loafers as he accompanied pal Jess to the bash 

Bold choice: Bobby Norris opted for a pair of paisley-printed monochrome trousers and matching loafers as he accompanied pal Jess to the bash 

Celebrate good times: (L-R) TOWIE's Mark Wright, Bobby Norris, Jessica Wright, Lydia Bright and James Argent hung out at the ITV summer party

Celebrate good times: (L-R) TOWIE's Mark Wright, Bobby Norris, Jessica Wright, Lydia Bright and James Argent hung out at the ITV summer party

Floral fancy: Gemma Collins rocked a sheer, flower-print shirt and skinny jeans for the bash 

Floral fancy: Gemma Collins rocked a sheer, flower-print shirt and skinny jeans for the bash 

Flying solo: Jessica's brother, Mark Wright, was without his new wife Michelle Keegan at the bash 

Flying solo: Jessica's brother, Mark Wright, was without his new wife Michelle Keegan at the bash 

Cute couple: TOWIE lovebirds Lydia Bright and James Argent enjoyed a date night at the party 

Cute couple: TOWIE lovebirds Lydia Bright and James Argent enjoyed a date night at the party 

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