Doesn't he scrub up well? Sacha Baron Cohen cuts a conservative figure in smart cream jacket on rare public date with wife Isla Fisher at Wimbledon men's final
- The Borat actor looked dapper in cream jacket and crisp white shirt
- The famously private couple were enjoying a rare date day at SW19
- Novak Djokovic took on Roger Federer for the biggest prize in tennis
- Seated behind them were Jamie and Jules Oliver
He's well known for his love of garish stage costumes; donning a lime-green mankini for his role as alter-ego Borat and a bright yellow tracksuit while playing Ali G.
So, you'd be forgiven for not recognising the uncharacteristically understated Sacha Baron Cohen at Wimbledon today.
In a public rare appearance with wife Isla Fisher, the controversial comedian blended in seamlessly with the trilby hats and linen suits that are de riguer at SW19.
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Hardly recognisable: Sacha Baron Cohen looked very much the English gent as he watched Novak Djokovic take on Roger Federer at the Men's singles finals of Wimbledon today
Tennis date: It was a rare public outing for Sacha and his wife Isla Fisher
Centre stage: World number one Novak Djokovic is hungry for another Wimbledon title
Baron Cohen, 43, was dressed in a cream jacket and crisp white shirt, although he did forgo the tie, to watch Novak Djokovic battle it out with Roger Federer as this year's Wimbledon tournament reached its finale.
Wife Isla, mother to the couple's three children, opted for a pretty, detailed white and blue dress and despite the inclement weather, both sported shades.
The actor and comedian, who is poised to stir up yet more controversy when his controversial 'poverty porn' film Grimsby is released next year, also sported a light beard and wore his curly dark hair swept back.
The famously private couple looked to be enjoying the action although they weren't quite as public in their gesticulation as nearby Jules Oliver.
Look who's behind us! Sacha and Isla look super serious as Jamie Oliver and wife look on
Fighting for the title: Roger and Novak embrace ahead of their match on Centre Court
Emotion: The famous foursome were seen getting into the drama of the match, with Jules Oliver the most passionate, holding her head in her hands at key moments
Backseat coach: Jules gets vocal as the action hots up on Centre Court
Swiss king of the court: Roger Federer pictured during the match
The wife of chef and entrepreneur Jamie Oliver oohed and aahed as Federer and Djokovic did battle for the biggest prize in tennis.
Wearing a cream lace dress that perfectly complemented her tan, Jules looked to be in agony over some of the way points were called.
Jamie, at her side and also looking tanned, seemed to share his wife's passion.
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