Gisele Bundchen, Misty Copeland and Lindsey Vonn flaunt their incredible abs as they promote new Under Armour sports bras that are 'made for womanhood'

  • Soccer player Kelley O’Hara and surfer Brianna Cope also feature in ads
  • The new images for Armour Bra are a part of the brand's female-oriented, I Will What I Want campaign, which launched in 2014

Former Victoria's Secret Angel Gisele Bundchen has traded lacy lingerie for high impact sports bras as a part of Under Armour's new campaign, which also stars skier Lindsey Vonn, ballerina Misty Copeland, soccer player Kelley O’Hara, and surfer Brianna Cope. 

The accomplished 34-year-old model and four professional athletes posed in the brand's new Armour Bra for individual ads as a part of Under Armour's empowering, female-oriented, I Will What I Want campaign, which launched in 2014. 

The images show each woman posed in front of a gray background as they show off their rock-hard abs in the brand's new collection of sports bras. 

Scroll down for video  

From last to elastic: Model Gisele Bundchen, 34, is one of the five stars of Under Armour's new campaign for its collection of high-performance sports bras 

From last to elastic: Model Gisele Bundchen, 34, is one of the five stars of Under Armour's new campaign for its collection of high-performance sports bras 

Pack the girls safe in Under Armour

She's not just a model, she's a fitness enthusiast as well...oh and she's also a mom with a hot bod.

Gisele Bundchen launched her new line, Armour Bra, with Under Armour.

Talk about swapping lingerie for sports gear! Gisele photographed for her line in nothing but a black sports bra and black and white printed leggings.

The bra she's wearing is from her line -obviously- and it retails for $54.99.

The bra comes in black, pink, or gray. Our favorite is the black. It's simple and it goes with everything. If you want to get a bra like Gisele then (click right).

Also, check out other sports bra options we found below on our style carousel. We've got picks from Zulily to Nike. Take a look and put your jewels under protection!

* PRICES MAY NOT BE AS ADVERTISED
Breaking the mold: Misty Copeland, 32, made history in June as the first black female principal dancer with American Ballet Theatre

Breaking the mold: Misty Copeland, 32, made history in June as the first black female principal dancer with American Ballet Theatre

The ads also feature descriptions of negativity that they will face - but overcome. For example, Gisele's ad reads: 'I will be praised. I will be judged. I will not be distracted.' 

'Content from the campaign depicts each of these women and their declarations in overcoming doubt and setbacks related to their womanhood,' Under Armour explained in a statement.

The brand added: 'The statements also gives voice to what women everywhere want and need from their sports bras, a perspective that has often gone unheard.'

Under Armour's website features profiles of all five women including their past struggles. While Gisele may be one of the world's highest paid models, she was turned down 43 times when she was starting her international career at 16-years-old. 

Unbeatable: Lindsey Vonn, 30, is the most decorated female skier of all time, winning 63 World Cups 

Unbeatable: Lindsey Vonn, 30, is the most decorated female skier of all time, winning 63 World Cups 

Taking on the challenge: Gisele, who is one of the highest paid models in the world, was turned down 43 times when she started her career at 16-years-old 

Taking on the challenge: Gisele, who is one of the highest paid models in the world, was turned down 43 times when she started her career at 16-years-old 

Misty, 32, is now a soloist for the American Ballet Theatre, but when she started out she was considered 'too old, too curvy, and too dark' to be a ballerina by the industry's standards. 

Lindsey, 30, is the most decorated female skier of all time, and in January, she celebrated her record breaking 63rd World Cup win. However, she had to overcome two knee injuries that threatened to destroy her career. 

'Throughout the 10 years I've been an Under Armour athlete, I've experienced firsthand the dedication this brand has to making the best apparel, footwear and equipment for all athletes,' Lindsey said of the brand. 

Beautiful ballerina: Misty also starred in a powerful video for the brand in September at the start of its I Will What I Want campaign 

The skier added: 'The Armour Bra Collection is just the newest chapter in that story and it offers the innovation, comfort and support that allows me stay focused on the slopes, in the gym, and in my everyday life.'

Meanwhile, Kelley, 26, was a forward for nearly her entire career, but when a teammate was injured before the 2012 Olympics she stepped up to the plate and switched positions, playing a defender every minute of the 2012 Olympics women's soccer tournament.

And Brianna, 21, struggled with the pressure of being a profession surfer until she learned how to drown out the crowds and cameras. 

As for the bras they are modeling, Under Armour dubbed its new collection the 'hardest working bra in sports', creating three different styles based on the level of impact of certain activities.

High tide: Brianna Cope, 20, is a professional surfer from Kauai 

High tide: Brianna Cope, 20, is a professional surfer from Kauai 

Great options: The new Armour Bras come in three different styles based on impact on the level of impact of certain activities, including a high-impact version (left) and the flexible low-impact design (right) 

Decorated athlete: Kelley O'Hara, 26, is a member of United States Women's National Soccer Team, as well as a Women's World Cup champion and Olympic soccer gold medalist

Decorated athlete: Kelley O'Hara, 26, is a member of United States Women's National Soccer Team, as well as a Women's World Cup champion and Olympic soccer gold medalist

The high-impact bra for running, aerobics and field and court sports, which features gel infused straps and gel encased under wire, retails for $54.99.

Meanwhile, the mid-impact bra offers flexibility for cycling, weigh-training and boxing, with prices ranging from $24.99 to $39.99.

And the low-impact bra for 'everyday comfort' is perfect for yoga, Pilates and hiking and is the least expensive, retailing for $24.99 to $29.99. 

Gisele and Misty starred in powerful videos for the brand in September as a part of the I Will What I Want campaign. While Misty, showed off her skills as a ballerina, Gisele attacked a punching bag with her kickboxing moves. 

Fun group: Lindsey posed with Under Armour's senior vice president of brand marketing, Adrienne Lofton (left), and trainer Simone De La Rue at the Under Armour Bra Launch at Body By Simone in Los Angeles

Fun group: Lindsey posed with Under Armour's senior vice president of brand marketing, Adrienne Lofton (left), and trainer Simone De La Rue at the Under Armour Bra Launch at Body By Simone in Los Angeles

Dedicated to the brand: The skier has been an Under Armour athlete for the past decade 

Dedicated to the brand: The skier has been an Under Armour athlete for the past decade 

While Under Armour is one of the top athletic brands in the country, womenswear only represents about 30 per cent of the brand's apparel sales, according to WWD

'Woven into the Armour Bra product launch is a deeper goal of connecting with women at all levels of sport and all stages of their lives, and changing the way they think and talk about sports bras," said Adrienne Lofton, Under Armour's senior vice president of brand marketing in a statement. 

She continued: We believe that a woman shouldn't have to compromise or settle in any area of her life, and that includes her choice of sports bra. We're starting a real, organic, and emotional conversation with women about what they want and need in their bras, and we're backing it up with best-in-class product that eliminates distractions and allows her to focus on performance.' 


The comments below have not been moderated.

The views expressed in the contents above are those of our users and do not necessarily reflect the views of MailOnline.

By posting your comment you agree to our house rules.

Who is this week's top commenter? Find out now