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Her own best advert! Olivia Palermo looks radiant in chic monochrome tunic as she promotes her make-up line at Sephora

Published: 02:46 EST, 13 September 2015 | Updated: 15:06 EST, 13 September 2015

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Her make-up line is being sold at Sephora, and Olivia Palermo made a store appearance to promote her products on Saturday.

The 29-year-old fashionista debuted her fall colour collection in collaboration with Ciate London at Sephora in New York City's Times Square.

The former reality star looked sophisticated in a monochrome tunic from Misha Nonoo paired with black ankle boots.

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Officially on the market! Olivia Palermo debuted her fall colour collection in collaboration with Ciate London at Sephora in New York City's Times Square on Saturday

Fashion forward: The former reality star looked sophisticated in a monochrome tunic from Misha Nonoo paired with black ankle boots

She added splashes of colour with her bright red purse and matching lipstick and nail polish, completing the look with a shiny gold cuff bracelet.

Olivia was accompanied by her model husband, Johannes Huebl, at the launch of her new make-up collection.

Johannes looked dapper in a grey blazer over a pale blue button-up with white trousers and beige loafers.

Launch day: Her make-up line is being sold at Sephora, and Olivia made a store appearance to promote her products on Saturday

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The couple married in June 2014 after six and a half years of courtship.

Serving as Ciate London's guest creative director, Olivia is offering a selection of eye-shadows, eye-pencils, lipsticks, and nail polishes.

Furthermore, she's got a collection of jewellery in the works, in collaboration with BaubleBar, which will debut on September 29.

Red hot! She added splashes of colour with her bright red purse and matching lipstick and nail polish, completing the look with a shiny gold cuff bracelet

Happy couple: Olivia was accompanied by her model husband, Johannes Huebl, at the launch of her new make-up collection

Olivia is serving as a guest bartender, joining the likes of Emma Roberts and Alessandra Ambrosio.

Her collection consists of 25 pieces called 'Everything Bold is New Again,' inspired by her fondness for antique jewellery and mixing 'high and low.'

It includes cuff bracelets, ear adornments, statement necklaces, and brooches – all priced under $100.

Beauty entrepreneur: Serving as Ciate London’s guest creative director, Olivia is offering a selection of eye-shadows, eye-pencils, lipsticks, and nail polishes

Ready for her close up! Olivia shared this Instagram snap with her hands on her hips

Spreading the word: She posted this photo, writing, 'I am super excited for the official launch of my Fall color collection with @ciatelondon. Come and see me this Saturday from 5pm @sephora Times Square (1500 Broadway) to celebrate'