Our cups runneth over! Average bra size rises from 36C to 36DD... with women from Cheshire and Manchester boasting the largest assets

  • The Great British Bra Survey polled 1,000 women in the UK
  • Women born in first three months of the year have the largest breasts
  • The average Brit changes bra size six times in their life 

By Annabel Fenwick Elliott for MailOnline

Published: 05:35 EST, 14 September 2015 | Updated: 05:36 EST, 14 September 2015

Britain's average bra size has risen from a 36C to a more voluptuous 36DD, with women in the North West of England boasting the biggest bust.

The Great British Bra Survey, which polled 2,000 women aged between 16 and 75, suggested that size differed depending on where where you lived and even which month your birthday was.

Women in Cheshire, Manchester and Lancashire have the largest assets, an average DD, while ladies from the North East, including Durham and Newcastle, average a B cup.

Britain's average bra size has risen from a 36C to a more voluptuous 36DD, according to this year's Great British Bra Survey, which polled 2,000 women aged between 16 and 75 (file photo)

Britain's average bra size has risen from a 36C to a more voluptuous 36DD, according to this year's Great British Bra Survey, which polled 2,000 women aged between 16 and 75 (file photo)

Breasts hailing from Wales and the Midlands rest happily in the middle, with an average C cup, and Scotland's average size has deflated from a 38DD to a 36DD.

According to the survey, women born in the first three months of the year are more likely to have larger bra sizes, an average E cup, while those born in April average a B.

Those with June, July and November birthdays typically have a D to DD cup, with all other months filling a modest C cup.

The survey also found that 60 percent of those polled like to go bra-less once in a while.

Forty percent said they don't wear a sports bra when exercising - despite the fact that breasts can bounce up to 14cm during a workout.

When buying a new bra, fit was claimed to be the least important factor (file photo)

When buying a new bra, fit was claimed to be the least important factor (file photo)

When buying a new bra, fit was claimed to be the least important factor, with only five percent opting for a bra on this basis. 

It's hardly surprising, therefore, that one in eight women are wearing the wrong size. 

Black was Britain's favourite colour, partly because it makes women feel 'sexy'.

Women also felt felt the colour looked best under any outfit and did not fade in the wash.

The average Brit owns eight bras, and changes bra size six times in their life - making lingerie buying a constant battle.

Nicola Rodney-Crook, managing director of Bras and Honey, which sponsored the research, said: 

‘An average woman will change bra size six times in her life so while it’s important to ensure that we review the bra market on a regular basis, we also have a responsibility to help educate women at the same time.

‘For example, not many women know that their bra size will fluctuate throughout the month, let alone throughout the year.’

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