BT and the curse of the Zombie Channel: New drama channel AMC from BT registers zero viewers
Zombies seem to have scared away audiences from BT’s new drama channel, AMC from BT, which registered zero viewers according to the official audience survey.
The channel, whose flagship show zombie drama Fear The Walking Dead, airs alongside re-runs of hit series such as Breaking Bad, is a key part of BT’s strategy to expand its broadcast business and was launched with great fanfare in August.
Figures from official audience researcher Barb, which surveys 5,100 homes, showed not one of the survey panel watched the BT drama channel at all on Thursday – the latest date for which figures are available.
Dead on its feet: AMC from BT, which shows Fear The Walking Dead, had no viewers on Thursday
There were also no viewers on the previous Saturday. While some viewers may have watched the channel, the panel result means the channel officially had no viewers on these days.
AMC has been live for three weeks and the average national audience at any point throughout that time has been calculated at 3,800.
A BT spokesman said: ‘AMC has only been live for a few weeks and we’re pleased with the start it has made.
‘TV ratings also don’t include our BT TV On Demand or Catch Up figures and these are very popular.’
- Thunderous and devastatingly fast: Ferrari reveals F12tdf -...
- How to boost your state pension by £1,300 a year: New scheme...
- I turned my luxury cashmere blankets into an international...
- Why Britain's top fund guru Neil Woodford is BUYING shares...
- ALEX BRUMMER: Deepwater Horizon, Glencore and now Isis -...
- Whiplash fraudsters snared thanks to a little black box...
- ASK TONY: Barclays took weeks to pay back £850 it squirreled...
- World's two biggest brewers merge in £68bn mega-deal that...
- Now Bank of England says interest rate could be CUT: Move...
- Alesha Dixon and Stephen Fry back TV plug-in device Electric...
- Do your tenants have a right to rent? How to make sure your...
- Company car tax changes could drive more diesels onto our...