Rita Ora shows off her ample cleavage and washboard abs as she models racy underwear for sizzling lingerie campaign

She's the new face of Italian lingerie brand Tezenis. 

And it's hardly surprising as to why Rita Ora has been selected to front the brand's first ever campaign following the unveiling of a set of sexy new snaps. 

Showing off her ample cleavage and toned abs, the shots show the 24-year-old singer stripping down to her racy undergarments as she poses seductively for the camera.  

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Hot Right Now! It's hardly surprising Rita Ora has been selected to front the Tezenis' first ever campaign following the unveiling of a set of sexy new snaps

Hot Right Now! It's hardly surprising Rita Ora has been selected to front the Tezenis' first ever campaign following the unveiling of a set of sexy new snaps

One of the raunchy looks sees the Hot Right Now singer looking exactly that in a lace and silver sequinned plunging bra. 

Teaming the look with a pair of coordinating sheer lace knickers, she casually wears a coated bomber jacket across one shoulder as she lifts up her signature blonde locks and looks lustfully into the lens. 

A second shot shows The X Factor judge in a more theatrical style that is a strapless bra emblazoned with glistening black sequins.

Gorgeous: A second shot shows The X Factor judge in a more theatrical style that is a strapless bra emblazoned with glistening black sequins.

Gorgeous: A second shot shows The X Factor judge in a more theatrical style that is a strapless bra emblazoned with glistening black sequins.

Bling bling! The singer wore an array of necklaces and a body chain draped inbetween her cleavage while her blonde locks were worn in a sexy blow-out

Bling bling! The singer wore an array of necklaces and a body chain draped inbetween her cleavage while her blonde locks were worn in a sexy blow-out

Once again dressing down the provocative style, the singer pairs the design with a silk bomber jacket with contrasting sequinned arms. 

Draped around her neck are an array of chunky gold chains while her platinum tresses are worn in a sexy blow-out showcasing her sculpted face. 

With sparkles clearly being an overriding theme, other sultry looks include a tight gold T-shirt and a glittered bra which is paired with harmonising black jeans. 

Candid: Speaking about her work with the brand to Harper's Bazaar , Rita said: 'I did this was because I always struggle to find bras that fit. I’m a 34DD when I’m at that time of the month and when I’m not, it’s 34D

Candid: Speaking about her work with the brand to Harper's Bazaar , Rita said: 'I did this was because I always struggle to find bras that fit. I’m a 34DD when I’m at that time of the month and when I’m not, it’s 34D

Speaking about her work with the brand to Harper's Bazaar, Rita said: 'I did this was because I always struggle to find bras that fit. I’m a 34DD when I’m at that time of the month and when I’m not, it’s 34D.

'I used Tezenis products and I enjoyed them, and I’m not saying this because I endorse them, but because I wear them.'

The singer also confessed that it was a teenage crush that made her feel confident about her chest, admitting: 'In the beginning I felt self-conscious. I hated it. Then the hottest guy in class fancied me so I liked it! I was a very early developer.'

Going for gold: With sparkles clearly being an overriding theme, other sultry looks include a tight gold T-shirt and a glittered bra which is paired with harmonising black jeans

Going for gold: With sparkles clearly being an overriding theme, other sultry looks include a tight gold T-shirt and a glittered bra which is paired with harmonising black jeans

Body confident: The singer also confessed that it was a teenage crush that made her feel secure about her chest

Body confident: The singer also confessed that it was a teenage crush that made her feel secure about her chest

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