Sarah Jessica Parker celebrates the 10th anniversary of her first signature scent

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The 50-year-old mother-of-three announced the launch of a special edition bottle of her perfume Lovely on Thursday
Sarah Jessica's first perfume debuted in 2005 with great success

Published: 08:30 EST, 22 October 2015 | Updated: 10:25 EST, 22 October 2015

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Sarah Jessica Parker is once again proving that age is nothing but a number as she shows off her trim legs in nothing but a sweatshirt for a photoshoot to mark the 10th anniversary of her first fragrance.

The 50-year-old actress announced the launch of a special edition bottle of her perfume Lovely on Thursday - a decade after its highly-anticipated debut.

In behind-the-scenes photos of her campaign shoot, the Sex and the City star can be seen modeling a limited-edition cadet blue top with the word 'lovely' scrawled across it in gold.

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Baring all: Sarah Jessica Parker, 50, posed in a cadet blue sweatshirt with the word 'lovely' scrawled across in gold as a part of her new campaign celebrating the 10th anniversary of her first fragrance, Lovely

The mother-of-three's tanned and toned legs are on display as she poses for the camera - leaving her golden hair in loose waves.

Indeed, the only thing Sarah Jessica is wearing besides the celebratory sweatshirt is a pair of drop earrings - and a classic smokey eye look.

The actress, producer, and designer launched Lovely in 2005 with great success and two years later debuted her second fragrance Covet; both perfumes have since gone on to inspire a line of additional fragrances, including Covet Bloom and Lovely Dawn, Endless and Twilight.

And while Sarah Jessica may have been fashionably late to joining Instagram in 2013, the star is asking fans to share their own memories of the fragrance, tagging @SJPLovely and using the hashtag #LOVELYTurns10.

Behind-the-scenes: The Sex and the City star left her gold hair flowing around her shoulders as she posed for the camera with her tan legs on display

New look: To celebrate her perfume's 10th anniversary, Sarah Jessica is releasing a special-edition bottle (pictured)

Throwback Thursday: Sarah Jessica wore pale pink satin and tulle in her first ad campaign for Lovely

All of the posts will be featured at sjplovely.com as part of the celebration.

Sarah Jessica also posted a video featuring the images from her first Lovely campaign in 2005 to her Instagram account for her first 'throwback Thursday'.

'A moment worthy of my very first #TBT,' she wrote. 'Sentimental and so happy to be celebrating 10 years of @sjplovely with one of my favorite "Lovely" memories. A day I will never forget spent with #MichaelThompson, @sergenormant, @lauramercier, @mrjoezee, @trey.laird and the incredible team behind this beloved fragrance.'

Today there are hundreds of celebrity fragrances on the market, but Sarah Jessica told New York that she has always been passionate about smell and creating a scent.

'I came to fragrance because I really truly loved it' she said. 'For 20 years, I dreamed. When I got my first BlackBerry in 1999, one of the first things that I entered in the memo section was names of fragrances.'

Sarah Jessica went on to compare the creation of a 'great scent' to the feeling a baseball must have when 'the ball hits the perfect part of the bat and it goes exactly where you want'.

Date night: Sarah Jessica and her husband Matthew Broderick attended the Broadway opening of Hamilton in New York City in August

Other man: The actress and designer can be seen with her 12-year-old son James Wilkie at Joan Rivers' funeral last year

Family time: Sarah and Matthew also have six-year-old twin daughters Marion Loretta and Tabitha Hodge

'It's an amazing process and one I'm literally in love with,' she added, calling Lovely one of the things she is most proud of.

'When Lovely came out, I would always describe her as a really polite fragrance, that she had social grace,' she said. 'It was as if she stepped into somebody else's world but it was very passive, so that people wouldn't object to whatever she left behind.'

Fragrance has the power to evoke certain memories, and Sarah Jessica, who has a 12-year-old son, James Wilke and six-year-old twins 5-year-old twin daughters Marion Loretta and Tabitha Hodge with her husband Matthew Broderick, recalled her own mother always spraying fragrance before she left the house.

'My mother, a couple actresses I worked with, and influential women in my life always smelled really good,' she said. 'One of the first things I bought as a young adult who was earning my own money was a fragrance.'