Kate Moss and Poppy Delevingne join forces for fashion campaign raising money for children in the world's poorest countries

  • UK designers create Christmas jumpers for Fashion Saves Lives campaign 
  • Fashion VIPs include Poppy Delevingne, Henry Holland and Giles Deacon
  • Profits from the five cashmere knits go towards charity Save the Children
  • Jumpers will be on sale from November and are priced at £365 each

Fashion designers and their favourite models are teaming up to raise money for the world's poorest countries.

Giants of the UK's fashion industry, including supermodel Kate Moss and designer Henry Holland, have teamed up to produce luxury cashmere Christmas jumpers - with all proceeds going to charity.

Five designers - Christopher Kane, Bella Freud, Charlotte Olympia, Giles Deacon and Henry Holland - have created high fashion reincarnations of the iconic Christmas knit.

Model and style icon Kate Moss models the 'Fairytale of New York' jumper by British designer Bella Freud

Model and style icon Kate Moss models the 'Fairytale of New York' jumper by British designer Bella Freud

Each designer has hand-picked a model muse that inspired them to design and create the Christmas jumpers with a twist, including Kate Moss, Poppy Delevingne and Karen Elson.

Designer Bella Freud chose Kate Moss as her muse for the minimal black and white jumper with 'Fairytale of New York' emblazoned across it. 

Kate Moss said: 'Bella is an incredible designer, and a dear friend of mine, and it was great fun creating the exclusive festive jumper with her. 

'The fact that Save The Children's work helps children around the world is amazing and, with the other models and designers, we're proving that fashion really can save lives.'

The cashmere jumper is one style out of five created for Fashion Save Lives to raise money for charity

The cashmere jumper is one style out of five created for Fashion Save Lives to raise money for charity

Firm friends: Kate Moss and Bell Freud teamed up to work on the jumper for the Save the Children initiative
Bella added that the project means a lot to both her and the iconic model

Firm friends: Kate Moss and Bell Freud teamed up to work on the jumper for the Save the Children initiative

Her partner-in-style, Bella, added: 'It was wonderful to work on this idea with Kate. She is so inventive and such fun to conspire with. The project means a lot to both of us.'

Christopher Kane also chose a monochrome palette for his polka dot jumper.

He said: 'It's such a great cause, and being able to help children all around the world is so important at this time of year. 

'Poppy is a great role model and ambassador for the charity. The design was inspired by my AW08 collection. The palette embroidery makes it the perfect Christmas jumper.'

Poppy Delevingne wears Christopher Kane's black and white polka dot jumper, inspired by his latest collection

Poppy Delevingne wears Christopher Kane's black and white polka dot jumper, inspired by his latest collection

Christopher's chosen muse, model Poppy Delevingne, said: 'I'm so proud to be a part of the campaign, not only because my family has supported Save the Children's work for many years but, because I'm so passionate about the cause and want to do all I can to stop children dying needlessly. 

'The jumper is beautiful and I'd encourage everyone to buy one.' 

Sales of the jumper will be donated towards Save the Children, a charity that aims to help vulnerable children all over the world - in the UK and in the parts of the world where life is toughest.

Poppy worked for Save the Children, a charity that aims to prevent child suffering worldwide, in the past
Save the Children aims to prevent children from suffering in poverty in the UK and in some of the toughest parts of the world

Poppy has worked for Save the Children, a charity that aims to prevent child suffering worldwide, in the past

 Exactly £100 from each jumper will go towards the charity. 

In the world's poorest countries, more than 6.2 million children die every year from easily preventable causes like pneumonia and malnutrition.

Here in the UK, one of the world's richest countries, millions of children are growing up in poverty. 

There were 3.7 million living in poverty in the UK in 2013-14, or 28 per cent of children, according to the Child Poverty Action Group. 

Charlotte Olympia designed a green jumper with a leopard design and  embellishment, above, on Karen Elson

Charlotte Olympia designed a green jumper with a leopard design and embellishment, above, on Karen Elson

The designer was thrilled to work with the model on the project that could help save the lives of children abroad
Charlotte Olympia is known for the 'kitty' flat made famous by Alexa Chung

The designer was thrilled to work with the model on the project that could help save the lives of children abroad

Charlotte Olympia, who is known for the 'kitty' flat made famous by Alexa Chung, designed a bright green jumper with a leopard design and gold embellishment on the arms, modelled by Karen Elson.'

Flame-haired model Karen Elson said: 'I've been a devoted supporter of Save the Children's work for years now and I can honestly say it's been life-changing. 

I've been to Sierra Leone and Ivory Coast to see the difference their work makes to children's lives and it's truly amazing. So if you want to buy a Christmas jumper this year make sure it's one of the beautiful festive sweaters in the Fashion Saves Lives range.' 

Karen Elson has previously visited Sierra Leone and the Ivory Coast with Save the Children to see their work

Karen Elson has previously visited Sierra Leone and the Ivory Coast with Save the Children to see their work

Charlotte Olympia said: 'Karen speaks so passionately about Save the Children so it's amazing to be a part of this one-off project to help give children the best chance in life.'

Giles Deacon and Henry Holland both designed red jumpers for the campaign.

Giles Deacon, who created a jumper with a black trim with his model muse Erin O'Conner, said: 'It's been great fun to work with my gorgeous friend Erin on the Save the Children's Fashion Saves Lives campaign.

Henry Holland, who designed a jumper with a silver 'jolly' motif, said: 'Look good and feel good in your winter woolly this Christmas by supporting Save the Children.'
Giles Deacon, who created a jumper with a black trim modelled by Erin O'Conner. said: 'It's been great fun to work with my gorgeous friend Erin on the Save the Children's Fashion Saves Lives campaign.'

Henry Holland, left, and Giles Deacon, right, both designed red jumpers for the festive fashion campaign

'We're both huge supporters of the charity's work and urge everyone to help give children a brighter future this Christmas by donating or purchasing a jumper.' 

Henry Holland, who designed a jumper with a silver 'jolly' motif, said: 'Look good and feel good in your winter woolly this Christmas by supporting Save the Children.' 

With £50 Save the Children can buy five 'mama kits', which help to ensure a safe and hygenic birth.

Henry Holland's jumper has an embellished silver 'jolly' motif
Giles Deacon's top has a black trim

Henry Hollands jumper has an embellished silver 'jolly' motif, left, while Giles' top has a black trim, right

With £100 the organisation can buy a series of life-saving medical vaccinations for 12 children, including measles, tuberculosis, polio, and hepatitis B. 

Solutions, like vaccines, mosquito nets and blankets help save and improve lives.

'It is a pleasure to be supporting such a worthwhile charity and campaign at this time of year, these luxe cashmere knits created by some of our favourite British designers make the perfect Christmas gifts.' Explains Natalie Kingham, Buying Director at MATCHESFASHION.COM. 

These jumpers will be available to purchase at MATCHESFASHION.COM from Wednesday 4th November, priced at £365 each. 

These stylish jumpers will be hosted on savethechildren.org.uk/fashionsaveslives.

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