Worli's BDD Chawl was abuzz with fans at launch of new film Rowdy Rathore

The venue was a giveaway.

Akshay Kumar and Prabhu Deva were obviously making it clear that their upcoming biggie Rowdy Rathore aims to woo the masses when they chose to launch the film's music and first look at a Mumbai chawl rather than a snazzy five-star hotel.

Worli's BDD Chawl was abuzz with fan frenzy on Monday as Akshay - sporting his distinct, mustachioed look in the film along with dark glasses - took to the brightly-hued makeshift stage along with Sonakshi, who made a traditional style statement in printed kurti and dazzling orange lowers.

While the 500-strong crowd had turned out to catch a glimpse of Akshay who was at his jocular best and Sonakshi, who made for a pretty photo-op, but the show really came alive when director Prabhu Deva took to the stage to show off some of his trademark dance moves.

Akshay Kumar and Sonakshi Sinha in a playful mood

Akshay Kumar and Sonakshi Sinha in a playful mood

Prabhu returns as director in this Sanjay Leela Bhansali-produced film for the first time since he made the Salman Khan blockbuster Wanted in 2009.

If the dancing sensation- turned-filmmaker shared a quick jig with Salman in the 'Jalwa' number in Wanted, Monday's gala saw him shake a leg with Akshay and Sonakshi.

The crowd kept asking for an encore every time he stopped dancing, till Prabhu finally picked a hallmark dialogue from his film to make himself clear.

'Don't angry me!' he told the fans in mock fury, just as Akshay says in the film.

The director of Rowdy Rathore (pictured right) shakes a leg

The director of Rowdy Rathore (pictured right) shakes a leg

The trailer of the film was leaked online a good 24 hours before its official launch on Monday and had already gone viral.

The first look of the film, however, grossly reminded one of Wanted, revealing similar bonecrushing, gravity defying action sequences that have been spectacularly shot using CGI effects.

Akshay, however, was in no mood for comparisons.

'I do not want to compare myself with anyone, he (Salman) is my friend and both of us do our respective work,' the actor said. Rowdy Rathore is slated for release on June 1.

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