Privacy Policy
Effective Date: August 21, 2014
FIRSTLINE MEDICAL INC.
This Privacy Policy (“Policy”) describes how FirstLine Medical Inc. (“Company” or “we” or “our” or “us”) treats information collected or provided in connection with an end user’s (“you” or “your” or “user”) use of the FirstLine telehealth mobile application called (the “Application”) Please note that your use of the Application constitutes your acceptance of this Policy as set forth below.
This Policy does not apply to the collection and use of protected health information (as defined under the Health Insurance Portability and Accountability Act) by Gescuk Medical Services, Inc. (“GMS”), a medical practice that provides medical care through the Application, or any other medical practice. For information regarding GMS’s health-related data privacy practices, please view GMS’s
1. Collected Information.
The information collected during your use of the Application includes the following:
(a) Submitted Information.
As part of using the Application, you may submit certain information to us, including personal information. “Personal information” is information such as a name or email address that we can directly associate with a specific person or entity without additional information. For example, when registering for an account on the Application, we will collect your name, date of birth, phone number, mailing address, e-mail address and gender. To the extent you decline to share certain information with us, we may not be able to provide some or all of the features and functionalities found on the Application. When paying to use the Application, you will provide payment information, such as billing address and credit card information. We do not store credit card numbers you may use to make payments on the Application. Payment information is passed on to our third-party payment processing service provider, which handles payments and refunds for us.
(b) Automatically Collected Information.
When you use the Application, we gather certain non-personal information from you, and this information can be associated with your user account. This includes usage information, such as information on when, how often and for how long you use the Application, which features of the Application you use, and log data such as information regarding your device type, device OS version, language settings, network connectivity and time zone.
(c) Analytics.
We use certain third party services to collect non-personal information regarding usage of the Application and to engage in analysis, auditing, research, and reporting of such usage. As such, the operators of these third party services will receive non-personal Application usage information from your device when you use the Application.
2. Use of Information.
We internally use the information we collect about you as follows:
(a) Provision of Services.
We will use collected information for the purposes of providing the features and functionality of the Application and any other Company other products and services to you and otherwise for the purpose for which you provided the information including, for example, to create and maintain an Application account for you or to respond to a question that you e-mail to us.
(b) Updates and Troubleshooting.
We may also use the collected information to contact you regarding updates or modifications to the Application, including via push notifications or other means, or to help troubleshoot problems or alert you to changes in our policies or agreements that may affect your use of the Application.
(c) Personalized Content.
We may use the collected information to personalize the content that you and others see based on personal characteristics or preferences.
(d) Analytics and Improvements.
We may also analyze collected information relating to your use of the Application in order to help us improve the Application and develop and improve other products and services.
(e) Promotional Offers.
We may use the collected information to provide you with promotional materials and offers. However, we will give you the ability to opt out of receiving such e-mails in accordance with applicable law. We will not provide your personal information to third parties for their own marketing purposes without your consent.
(f) Combination.
We may combine personal information collected through the Application with other information that we or third parties collect about you in other contexts—such as our communications with you via email or phone, or your customer service records.
3. Disclosure of Information.
We share and disclose the information we collect about you as follows:
(a) Medical Providers.
When you send a message to or speak with a GMS medical practitioner through the App, that practitioner will receive your name, gender and date of birth.
(b) Third-party Service Providers.
We may use contractors and third-party service providers to assist us in making available the Application. Such third-party contractors or service providers may obtain access to the information you provide, including personal information. They are required to protect this information in a manner that is consistent with this Policy by, for example, not using the information for any purpose other than to carry out the services they are performing for us.
(c) Aggregated Data.
We may make aggregated, anonymous data regarding activity on this Application available to third parties.
(d) Business Arrangements.
We may disclose non-personally identifiable information to third-party partners in furtherance of our business arrangements with them, including without limitation to jointly offer a product or service to you or create interoperability between our products and services and the products and services of such partners.
(e) Transfer as Corporate Asset.
In the event of a merger, sale of capital stock or assets, reorganization, consolidation or similar transaction involving Company, the information we possess, including personally identifiable information, shall be transferred as a corporate asset to the acquiring entity.
(f) Legal Requirement.
We will use and disclose information where we, in good faith, believe that the law or legal process (such as a court order, search warrant or subpoena) requires us to do so or in other circumstances where we believe it is necessary to protect the rights or property of Company, our users and/or third parties.
g) Affiliates.
We may disclose this information to our affiliates for use as described in this Policy.
4. Effective Date; Changes.
When we make any changes to our practices under this Policy, we will change the Effective Date. We will treat your continued use of the Application following such change as your acceptance of the changes. However, we will seek your affirmative consent prior to applying any material change to this Policy on how we use or disclose personally identifiable information to information we collected or received prior to the date of the change.
5. Third Parties.
The Application may contain offers from third parties or links to third-party websites and/or applications. This Policy does not apply to information that you may provide to or that may be collected by third parties. We encourage you to request such third parties to provide you with their applicable privacy policies and other terms and conditions before engaging with or making a purchase from such third parties.
6. Viewing, Amending and Deleting Information.
You can log into your account and view, amend or delete your account information at any time. Please note that while changes to your profile information are reflected promptly in active user databases, our servers may retain previously provided information.
7. Security.
The personally identifiable information we collect about you is stored in limited access servers. We will maintain reasonable safeguards to protect the security of these servers and your personally identifiable information. However, no security measures are 100% effective and we cannot guarantee the security of your personally identifiable information. We expressly disclaim any representation or warranty, whether express or implied, with respect to ensuring, guaranteeing or otherwise offering any definitive promise of security in connection with your personal information or usage information.
8. Children Under 18.
We do not knowingly collect information from children under 13 and the Application is not directed at children under 18. If you are a parent and believe your child under the age of 18 has used the Application and provided personally identifiable information to us through the Application, please contact us at the phone number and address provided in Section 10 of this Policy and we will work to delete that Application account and any such personally identifiable information.
9. Transfer to the U.S. or Other Countries.
Company uses facilities in the United States. Your information will be stored and processed in the United States or other countries where Company has facilities. By using the Application, you consent to the transfer of information outside of your country, even if your country has more rigorous data protection standards.
10. Contacting Us.
If you have any questions about this Policy, please contact us at 415-834-5364 or at:
FirstLine Medical Inc
Attn: Privacy Questions
645 7th Street, San Francisco 941035
415-834-5364