Glamour model's saucy video with In-N-Out milkshake leaves sour taste as burger chain demands she take it down

  • Abigail Ratchford drips an In-N-Out milkshake and throws fries in the video
  • Californian burger company responded by demanding clip be taken down
  • Firm, whose founders have Christian beliefs, say it goes against its image
  • In-N-Out said that it will likely file a lawsuit if suggestive clip is not removed

By Jake Polden For Mailonline

Published: 05:40 EST, 12 April 2016 | Updated: 14:14 EST, 12 April 2016

A burger chain has ordered a glamour model take down a video of her acting suggestively with a milkshake while wearing lingerie and a hat sporting its company name.

Los Angeles-based model Abigail Ratchford featured in the short clip, which shows her dripping an In-N-Out Burger milkshake over her body and throwing fries at the camera.

The Californian burger company, whose founders have strong Christian beliefs, has responded by hitting out at the video which they say goes against its image.

Model Abigail Ratchford featured in the clip, which shows her dripping an In-N-Out milkshake over her body

Model Abigail Ratchford featured in the clip, which shows her dripping an In-N-Out milkshake over her body

The Los Angeles-based model is also seen throwing fries in the video In-N-Out say goes against its image

The Los Angeles-based model is also seen throwing fries in the video In-N-Out say goes against its image

The Californian burger company, whose founders have strong Christian beliefs, has hit out at the video

The Californian burger company, whose founders have strong Christian beliefs, has hit out at the video

In-N-Out lawyers have also sent a letter to the model's producer, LiveRich Media, after the company received a series of complaints from customers, reported TMZ.

The company is allegedly frustrated that the video shows Ratchford, who boasts a staggering four million Instagram followers, in 'various sexually suggestive acts with In-N-Out Burger food.'

The paper also reported that In-N-Out said it will likely file a lawsuit if its demand is not met and the video is not taken down.

While some may see the video as a piece of free advertising, In-N-Out is reportedly worried customers may assume the firm is connected with the model.

They do not believe this will go down well with the image of the company, which is known for including bible citations in the small print of its food packages.

In-N-Out, which was founded by Harry Snyder and his wife Esther Snyder in 1948, has printed these citations for a number of years to reflect the family's religious beliefs.

In-N-Out lawyers have sent a letter to the model's producer, LiveRich Media, after the company received a series of complaints from customers

In-N-Out lawyers have sent a letter to the model's producer, LiveRich Media, after the company received a series of complaints from customers

Ratchford, who was born in Pennsylvania, took social media by storm in 2013, which led to her being featured in a number of magazines
Ratchford, who was born in Pennsylvania, took social media by storm in 2013, which led to her being featured in a number of magazines

Ratchford, who was born in Pennsylvania, took social media by storm in 2013, which led to her being featured in a number of magazines

Lynsi Snyder, who is the current president of the company, previously featured in an episode of TV show Secret Lives of the Super Rich and revealed she has two Biblical-related tattoos.

One apparently reads: 'Thy kingdom come, thy will be done,' and the other: 'If the world hates you, know that it hated me before.'

Model Ratchford, who was born in Pennsylvania, took social media by storm in 2013, which led to her being featured in a number of magazines.

She later starred in a feature film and television shows found on ABC and E! Networks.

The model has posted a number of videos of herself to her official website, the majority of which have been produced by LiveRich Media. 

In-N-Out, which was founded by Harry Snyder and his wife Esther Snyder in 1948, is known for including bible citations in the small print of its food packages

In-N-Out, which was founded by Harry Snyder and his wife Esther Snyder in 1948, is known for including bible citations in the small print of its food packages

In-N-Out are reportedly worried customers may believe the firm is connected with the model and said it will likely file a lawsuit if the video is not taken down

In-N-Out are reportedly worried customers may believe the firm is connected with the model and said it will likely file a lawsuit if the video is not taken down

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