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Totes love them! Why celebrities including Nicky Hilton and Whitney Port can't get enough of these custom made beach bags

Australian brand Skipping Girl sent Nicky Hilton a custom tote
She was pictured carrying it as she stepped-out in Beverly Hills
Fashionista Whitney port loves the casual beach bags
Models Poppy Delevingne and Harley Viera-Newton are also fans
It was created in the 1990's but relaunched via social media three years ago

By Josh Hanrahan For Daily Mail Australia

Published: 02:49 GMT, 21 May 2016 | Updated: 11:30 GMT, 21 May 2016

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She's a socialite, handbag designer and model with more than one million Instagram followers.

So when Nicky Hilton is pictured with your bag on the streets of Beverly Hills, it's kind of a big deal.

Just ask Anna Lutkajtis, the manager of a small fashion design business from Sydney, whose tote was recently pictured adorning the arm of the pregnant Hilton heiress.

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Exposure: Nicky Hilton carries her custom-made tote from Skipping Girl, a small Australian designer based in Sydney

Lady in red: Fashion designer and TV personality Whitney Port loves her cherry tote

Skipping girl: Model and actress Erica Heynatz toting the red skipper bag

Ms Lutkajtis, 34, runs fashion company Skipping Girl and said they approached Hilton to see if she would like one of their colourful totes.

'We love Nicky's style and we actually got in touch and asked if she would like one of our totes,' Ms Lutkajtis said.

'She requested a custom one with her name on it so we sent the tote to her, but didn’t know if we'd ever see it in the media.'

The mostly blue tote is embroidered with pink cocktail glasses at the bottom and 'nicky' embroidered in white in the middle.

No forgetting her name! The 32-year-old hotel heiress turned heads as she strolled through Beverly Hills with her own unique bag

Dying for it! Radio personality Bianca Dye loves her custom made skull bag

Vibrant: It's not only celebrities like Nicky Hilton who can get an embroidered bag, with similar ones available to the public from the Skipping Girl website

Hilton, 32, was snapped with the custom made bag by paparazzi as she stepped-out late last week, and was kind enough to let Skipping Girl know about their incredible publicity.

'She's so lovely and polite that she got in touch with us to let us know the Daily Mail had done a story over the weekend. It was very exciting,' Ms Lutkajtis said.

'It was very surreal seeing the tote being papped like that and it was sweet of Nicky to let us know.'.

Hilton, who is currently pregnant, was more than happy to promote the Australian designers work despite having her own handbag line.

A-list audience: Celebrities such as Poppy Delevingne, Nicky Hilton and Model Harley Viera-Newton (pictured) have carried Skipping Girl bags

Fashionable fan: Fashion blogger Natalie Joos is a huge fan

Skipping Girl was initially created in the late 1990's but was taken over by Ms Lutkajtis and her brother after it had been pushed into a short hiatus by the previous owners.

Their totes have also been used by other celebrities, including UK 'It' girl Poppy Delevingne, Model and DJ Harley Viera-Newton and fashionista Natalie Joos.

Since taking over the business and relaunching it via social media, Ms Lutkajtis has looked to spread the Skipping Girl name far and wide.

However she said the exposure celebrities such as Hilton, Delevingne and Newton brought to their small business was invaluable.

Colourful: The fashion designers like to create vibrant bags such as this 'bondi' bag

Girls of all ages! The Sydney designers bags are available for fashionistas young and old

'It’s amazing because these girls have access to so many labels and can wear whatever they want, so to have them choose our product and to have them promote us on social media is really great,' she said.

'Harley Viera-Newton bought one of our bags in New York and then tweeted to us so that was very cool.

'We've sent her several more since then and she's been a big supporter of ours on Instagram, which is great because we're just a family business and a small one at that.'

Growing: Skipping Girl was created in the late 1990's but Ms Lutkajtis took over the company and relaunched it via social media three years ago with great success