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Karlie Kloss drips in Swarovski crystals as she replaces Miranda Kerr as new face of jewelry brand

Published: 18:51 EST, 25 May 2016 | Updated: 22:46 EST, 25 May 2016

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Karlie Kloss is seen in a series of sultry new images that have been released as part of the Swarovski #BeBrilliant campaign.

The 23-year-old model, who has just been named as the new face of the crystal jewelry brand, looks gorgeous as she models the trinkets.

The Vogue cover model shows off a variety of watches, bracelets, necklaces and earrings with stylish outfits for the fall/winter 2016 campaign.

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All that glitters: Karlie Kloss is seen in some stunning images for Swarovski after revealing this week that she is their new brand ambassador

Shine bright like a diamond! The 23-year-old beauty models a range of the crystal jewelry in photos for the fall/winter 2016 campaign

In some images the Victoria's Secret beauty looks ready for a festive party in shimmering ensembles and metallic hues.

In others she rocks urban chic with fashionable leather jacket and leggings while displaying stunning statement pieces.

Karlie is following in the footsteps of fellow VS Angel Miranda Kerr who has acted as brand ambassador since 2013.

Hot stuff: The model stuns in a plunging metallic top and leather leggings

Party time! Karlie revealed in a statement that she has worn the brand for years, even before becoming a model

Natural beauty: The Victoria's Secret stunner smolders in this snap of her wearing a silver dress

Evening chic: Karlie shimmers in a sequin tank in this shot as she models a variety of watches and bracelets

The addition of Karlie is reportedly part of the brand's plan to up their presence in North America.

Karlie will appear in Swarovski's outdoor, television, TV and digital campaigns and will start appearing in print ads in the fall.

The leggy beauty said in a statement: 'It's an honor to join the Swarovski family and to be part of the brand's long history of bringing elegance to women through brilliant, unique designs,'

In an interview with New York magazine she revealed: 'It's a brand that I've worn on the runway or on red carpets for years and also before I was a model,

Effortless: Taylor Swift's BFF wears a cosy turtleneck sweater as she models some chic cat-eye sunglasses

Smoldering: Karlie replaces Aussie beauty and fellow Victoria's Secret Angel Miranda Kerr as the face of the brand. Kerr has held the role since 2013

All American beauty: The addition of Karlie is reportedly part of the brand's plan to up their presence in North America

Party time: Karlie and BFF Hailee Steinfeld posed together as they celebrated the model's new role at Top of the Rock in New York on Tuesday

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Red hot! The 23-year-old model looked picture perfect as she smiled for snaps wearing a slick of striking scarlet lipstick

'Some of my first early pieces, from my mother or my grandparents, really special kind of milestone pieces for birthdays or holidays, were Swarovski.'

Meanwhile, Karlie celebrated her new role with pal Hailee Steinfeld on Tuesday as the duo put on a glamorous display at a party in New York.

The 6ft 2in model stunned in a black halterneck dress with large cut out at the waist.

Hailee, 19, chose a grey striped dress with tie details on her skirt.

Classic beauty: Karlie looked gorgeous in a black dress cut-out at the back

Red carpet looks: Hailee opted for a striped dress with tie detail on the skirt hem

Perfect pouts: The model posed on the red carpet with the 19-year-old actress

So chic: The 6ft 2in beauty smiled for a selfie with fashion blogger Bryanboy

Best foot forward: Karlie elevated her 6ft 2in frame with black strappy high heels

Beaming: The Victoria's Secret beauty was in typically sprightly spirits as she dazzled on the black carpet

Karlie revealed the exciting news to her social media followers on Tuesday via a couple of Instagram posts.

The first selfie showed her writing 'Be Brilliant' in red lipstick on her bathroom mirror as she got ready for her day.

She captioned it: 'Got some news today... #bebrilliant.'

Karlie then revealed the big news in a hilarious 10-second Instagram clip in which she tried to say the word Swarovski several times before finally getting it right.

Captivated: Karlie looked in awe of the city skyline as she gazed through a telescope inside the soiree

Shine bright like a diamond: Karlie recently told New York magazine 'It's a brand that I've worn on the runway or on red carpets for years and also before I was a model,'

No holding back: The gorgeous twosome both worked their angles as they posed for the cameras

(From left) Gogoboi, Alessandro Vergano, Vashtie Kola, Yelena Aschberger, Hailee, Robert Buchbauer, Margaret Zhang, Nathalie Colin, Karlie, Vanessa Hong, Zanita, Whitney Port, Giovanna Ewbank,and Bryanboy

Stunning: Hailee sported a dramatic make-up look comprised of a shimmering silver and ice blue eyeshadow and dewy pink lipstick

She captioned that one, of course: 'Excited to be the face of @swarovski ✨ #bebrilliant.'

The beauty has been dating financier Joshua Kushner, the son of wealthy real estate mogul Charles Kushner, since 2012.

The 30-year-old is the managing partner of Thrive Capital, a media investment firm which he founded in 2009.

What a beauty! Karlie showed off her modelling prowess as she posed up a storm while sharing a snap with Swarovski CEO Robert Buchbauer

Vision in white: Chanel Iman looked bridal in a white floor-length gown that boasted a billowing hem that was made up of a flowing fabric

Barely-there: Winniwe Harlow dared to bare in a velvet bardot gown which boasted a daringly high thigh split

All in the details: She upped the glamour of the look with corkscrew curls and gold hooped earrings

Funny girl: Karlie revealed that she is the new brand ambassador for Swarovski in a 10-second Instagram clip in which she tried to say the word Swarovski several times before finally getting it right