Graphic Identity Program

Web

WSU Web color palette

Primary Palette

  CRIMSON
(or PANTONE® 201)
Hex #981e32 		  Gray
(or PANTONE 431)
Hex #5e6a71		   Black
Hex #000000

Secondary Palette

  Brown
(or PANTONE 4975)
Hex #452325		   Blue
(or PANTONE 2955)
Hex #003c69		   Beige
(or PANTONE 7501)
Hex #dbceac
  Orange
(or PANTONE 716)
Hex #ec7a08		   Green
(or PANTONE 390)
Hex #b6bf00		   Aqua
(or PANTONE 631)
Hex #3cb6ce
  Red
(or PANTONE 186)
Hex #c60c30		        

Web color tint set

This color set, consisting of tints of the University gray and four colors from the secondary color palette, should only be used in a subordinate manner to the full-strength colors in the palette. They are primarily intended for backgrounds. Only these tint variations of the color palette may be used for WSU Web pages.

  Orange
(or PANTONE 716)
Hex #ec7a08		   45%
Hex #f6c390		   15%
Hex #fcebda
  Green
(or PANTONE 390)
Hex #b6bf00		   45%
Hex #dee28c		   15%
Hex #f4f5d9
  Aqua
(or PANTONE 631)
Hex #3cb6ce		   45%
Hex #a7dee9		   15%
Hex #e2f4f8
  Beige
(or PANTONE 7501)
Hex #dbceac		   45%
Hex #efe9da		   15%
Hex #faf8f3
  Gray
(or PANTONE 431)
Hex #5e6a71		   45%
Hex #b6bcbf		   15%
Hex #e7e9ea
 

Dark Gray
Hex #262b2d

        

The colors and hex values shown on this page have not been evaluated by Pantone, Inc. for accuracy and may not match the PANTONE Color Standard.  Consult current PANTONE Color Publications for accurate color.  PANTONE® is the property of Pantone, Inc.

 

 

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