Support system: Kylie Jenner arrives hand-in-hand with mom Kris in behind-the-scenes video of LA pop-up shop opening
On Saturday, Kylie Jenner's app played host to a behind-the-scenes video about her new pop-up shop's grand opening.
The location, which exists to hawk the 19-year-old's beauty and fashion products, has been set up at the Westfield Topanga mall in the Los Angeles suburb of Canoga Park.
In a truncated version of the video she chucked onto her Instagram, she could be seen arriving at the shop amid earsplitting shrieks from thronging fans.
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Backstage pass: On Saturday, Kylie Jenner's app played host to a behind-the-scenes video about her new pop-up shop's grand opening
She'd slid into a figure-hugging rust-coloured dress that was faintly sheer and offered up a glimpse of her cleavage.
Her hair down, she arrived hand-in-hand with her mother Kris Jenner, who accompanied her into the mall.
The 61-year-old was wearing a pair of black cat-eye sunglasses and a deep green pantsuit, as well as glinting ear studs and a black choker.
Family time: She was accompanied to the location by her mother Kris Jenner as they walked hand-in-hand
Feel the love: The 19-year-old smiled and waved as thronging fans shrieked earsplittingly
Ensemble: The mother and daughter stood for photos with fans
In the video, glimpses of the inside of the shop saw 'KYLIE' in neon pink lettering strewn across the wall over the clothing racks.
Brief shots teased the products available for sale in the shop: 'KyShadow,' 'Kyliner,' baseball caps, T-shirts with images of her affecting a sultry stare in lingerie, etc.
On a screen in the shop, black and white video was playing of Kylie lounging about in bed with her topless boyfriend Tyga.
Promotional: The location, which exists to hawk the 19-year-old's beauty and fashion products, has been set up at the Westfield Topanga mall in the Los Angeles suburb of Canoga Park
Punny: Products for sale included her aptly-named eye makeup called 'Kyliner'
Face that launched a T-shirt: Among the tops for sale was one of the store's namesake affecting a sultry stare in lingerie
She herself was indeed clothed, having slid into a tiny black fur off-the-shoulder number that bared her legs. Stilettos were, of course, also in the mix.
As Kylie sauntered through the mall, she smiled and waved for the fans, and near the end of the video could be seen standing for a photograph with a claque of them.
That day, Kris reposted her daughter's Instagram collage showing an image of the empty premises over another of the same room transformed into the Kylie shop.
'So amazing to see your vision become a reality, @kyliejenner!!! #proudmama #Repost @kyliejenner,' the Kardashian-Jenner matriarch crowed in her caption.
What's in a name?: 'KYLIE' was splashed in neon pink lettering over the clothing racks
A time for romance: A black-and-white video playing in the store showed Kylie lounging about in bed with her shirtless boyfriend Tyga
Devoted: Fans had thronged in the mall in anticipation of the big opening
'So amazing to see your vision become a reality': Kylie posted - and Kris then reposted - an Instagram collage showing an image of the empty premises above an image of the room transformed into the Kylie shop
Despite all the hubbub, Kylie managed to cram in a bit of time for some Snapchat escapades that day as well.
A video showing a pair of In-N-Out burgers in a cardboard tray was accompanied by a video in which she was sat beside Tyga.
She'd used a filter that affixed a dog's snout and ears to her face, and when she reached over and tickled her beau's chin, the dog parts materialised onto him.
Her Snapchat Story continued into what appeared to be one of her four LA homes, where she and a male friend were, in her words, 'about to start glamming for something that I'm really excited about.'
Refreshing herself: Her Snapchat that day showed her stopping off at an In-N-Out and grabbing a couple of burgers
Cute as a puppy: She'd applied a filter that affixed a dog's snout and ears to her face
Time with the beau: Tyga was sat beside her, and she tucked the bottom of his chin
Prep: Her Snapchat Story continued into what appeared to be one of her four LA homes, where she and a male friend were, in her words, 'about to start glamming for something that I'm really excited about'
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