What Pepsi backlash? Kendall Jenner brushes off controversy by sharing throwback snap of her hair in braids

Published: 20:32 BST, 6 April 2017 | Updated: 22:27 BST, 6 April 2017

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Kendall Jenner brushed off the wave of backlash over her Pepsi ad by sharing a throwback picture.

The 21-year-old is yet to publicly comment on the controversial commercial, which the drink company scrapped on Wednesday after receiving criticism for appearing to trivialize the Black Lives Matter movement.

The model took to her official on her official website on Thursday to share an old picture that showed her and sister Kylie Jenner sporting matching braids as young girls.

What Pepsi backlash? Kendall Jenner shared a throwback shot of she and sister Kylie as little ones Thursday

Kendall captioned the picture: '#TBT: Matching Braids with Ky,' continuing, 'I can't remember anything about this picture but I still love it—the colors are all so vibrant.'

'It looks like Ky and I were riding on a little carousel. And, judging by the braids, we're either on vacation or had just gotten back. Cuties!'

The Jenner girls have previously been called out for wearing cornrows, with some criticizing the sisters for 'culturally appropriating' the hairstyle.

In the Pepsi ad, Kendall magically ended a stand-off between protesters and police by handing a male officer a can of Pepsi.

Scrapped: The 21-year-old talent's Pepsi ad came under fire after its release this week for appearing to trivialize movements like Black Lives Matter

Peace through Pepsi? The ad was branded 'tone-deaf' and Martin Luther King Jr.'s daughter was among the many to share outrage over it

PEPSI'S STATEMENT CANCELING THE AD

Pepsi was trying to project a global a message of unity, peace and understanding.

Clearly, we missed the mark, and we apologize.

We did not intend to make light of any serious issue. We are pulling the content and halting any further rollout.

We also apologize for putting Kendall Jenner in this position.

The ad was branded 'tone-deaf' and Martin Luther King Jr.'s daughter was among the many to share outrage over it.

Bernice King wrote on Twitter: 'If only Daddy would have known about the power of Pepsi.'

The brand later issued an apology and pulled the ad from the web and airwaves.

'Pepsi was trying to project a global a message of unity, peace and understanding,' the statement read, 'Clearly, we missed the mark, and we apologize.'

'We did not intend to make light of any serious issue. We are pulling the content and halting any further rollout.'

The company finished the statement by saying, 'We also apologize for putting Kendall Jenner in this position.'

Kendall had previously raved the campaign.

She said at the time: 'I am thrilled to join the legendary roster of icons who have represented their generations and worked with Pepsi.

'To me, Pepsi is more than just a beverage - it registers as a pop culture icon and a lifestyle that shares a voice with the generation of today.'

She continued: 'The spirit of Pepsi - living in the 'now' moment- is one that I believe in. I make a conscious effort in my everyday life and travels to enjoy every experience of today.'

Since the commercial's release and subsequent backlash, Kendall has deleted any mention of the ad from her social media.