Williams will be responsible for creating new revenue streams and developing commercial products.
Perfetti Van Melle’s Fruittella have teamed up with MailOnline & Metro for a cross-platform partnership raising awareness of the brand’s new 30% less sugar and sugar-free confectionery variants, encouraging the public to sample the product.
Matt Breen, Head of Video and Mobile at Mail Advertising has been named as co-chair of the IAB’s Video Steering Group.
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