'You don't want to mess with these guns!' Piers Morgan hilariously takes on bodybuilder James 'Flex' Lewis in arm-wrestling competition

Published: 12:39 GMT, 19 December 2017 | Updated: 15:58 GMT, 19 December 2017

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He's not shy when it comes to taking on tough interviewees.

And the tables were turned on Piers Morgan when he challenged a professional bodybuilder and Mr Olympia champion James 'Flex' Lewis to an arm-wrestling competition live on Tuesday's Good Morning Britain.

The co-host, 52, who boasted that he could beat one of his two brothers in arm-wrestling, due to his 'big guns and good wrist action', challenged James, 34, to a duel live on-air.

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Come and get it: The tables were turned on Piers Morgan when he challenged a professional bodybuilder and Mr Olympia champion James 'Flex' Lewis to an arm-wrestling competition live on Tuesday's Good Morning Britain

Eye of the tiger: The co-host, 52, who boasted that he could beat one of his two brothers in arm-wrestling, due to his 'big guns and good wrist action', challenged James, 34, to a duel live on-air

After a pleasant interview with the Welshman, a typically bolshy Piers said: 'You've got a big reputation, you got big arms, this time of year, I always take on my two brothers at arm wrestling

'I have a particularly good technique, big guns up here and a good wrist action so I just think maybe we should get it on' to which Flex replied 'Lets get it on!'.

As an enthusiastic Piers did some arm stretches, an impressed Flex felt his upper arms and said 'mate you have got big arms to which Piers responded 'Mate you don't want to mess with these guns. I'm serious'.

As the pair duelled, it looked as if they were on level pegging with Susanna shouting out: 'Come on Flex, don't let him win.'

Big talker: After a pleasant interview with the Welshman, a typically bolshy Piers said: 'You've got a big reputation, you got big arms, this time of year, I always take on my two brothers at arm wrestling

Wow; He continued: 'I have a particularly good technique, big guns up here and a good wrist action so I just think maybe we should get it on' to which Flex replied 'Lets get it on!' before feeling his biceps

Strength: As the pair duelled, it looked as if they were on level pegging with Susanna shouting out: 'Come on Flex, don't let him win'

Snarl: Piers responded: 'Eye of the tiger Flex' as he snarled while Flex said: 'This is pretty off-putting'

Piers responded: 'Eye of the tiger Flex' as he snarled while Flex said: 'This is pretty off-putting.'

In the end it was Flex who proved triumphant by demolishing Piers who screamed 'Ahhhh' before walking off.

James later posted to Instagram: 'Piers came to Win, and he’s got some strength, and although it’s his morning show, i couldn’t let him win

Winner: In the end it was Flex who proved triumphant by demolishing Piers who screamed 'Ahhhh' before walking off

Champion: In September James followed in the footsteps of Arnold Schwarzenegger by taking a sixth consecutive title at Mr Olympia in Las Vegas

In September James followed in the footsteps of Arnold Schwarzenegger by taking a sixth consecutive title at Mr Olympia in Las Vegas.

Speaking of the Terminator star who presented him with the award he said: 'He does this thing where he tries to one-up you, I knew so I had something ready so I could one-up him.

'I've done quite a lot of stuff in the US, he's the blueprint, he thought I'm going to make it in movies and nobody thought he would and he proved them all wrong.'