Tap into the lucrative craft brewing industry by advertising in America’s premier professional brewing magazine, The New Brewer^®. Over 37,500 brewing industry professionals read The New Brewer.

Packed with brewing techniques, business and marketing issues and operations information, The New Brewer is a trusted and often referenced guide to success in the brewing industry. Brewery owners, brewers, marketing directors, operations managers and other industry professionals turn to The New Brewer for the advice and knowledge they need to succeed, and they’ll turn to your business when they see your advertisement on the pages of this valuable resource.

The New Brewer reports trends, technical information, news from the federal, court and state levels of industry regulation, new products available in the brewing world, recent sales data and statistics for the craft beer industry, an up-to-date supplier list, events and beer happenings and much, much more!

If interested in submitting a press release, send to editor Jill Redding: jill@brewersassociation.org

Preview a FREE copy of The New Brewer

2018 Editorial Calendar and Advertising Deadlines

Issue	Editorial Focus	Space Close	Artwork Due	Mail Date
January/February	The Business of Beer	December 1, 2017	December 8, 2017	Mid-January
March/April	The Culture of Craft / CBC Preview	February 2	February 9	Mid-March
May/June	Industry Review	March 30	April 6	Mid-May
July/August	Technical Brewing/Brewery Operations	June 1	June 8	Mid-July
September/October	Sales & Marketing	July 27	August 3	Mid-September
November/December	Raw Materials / Crop Reports	September 28	October 5	Mid-November

Pricing & Sizes

Trim Size	Price
Full-page Trim Size: 8.375″ w x 10.875″h; Live area: 7.25″ w x 10.375″ h
Back Cover (8.625″w x 11.125″h)	$2,755
Inside Back Cover (8.625″w x 11.125″h)	$2,475
Inside Front Cover (8.625″w x 11.125″h)	$2,475
Full Page (Bleed: 8.625″w x 11.125″h; No Bleed: 7.5″w x 9.5″h)	$2,100
2/3 Page Vertical (4.9″w x 9.5″h)	$1,450
1/2 Page Vertical (4.9″w x 7″h)	$1,250
1/2 Page Horizontal (7.5″w x 4.68″h)	$1,055
1/3 Page Vertical (2.33″w x 9.5″h)	$865
1/3 Page Square (4.9″w x 4.68″h)	$775
1/4 Page Horizontal (4.9″w x 3.375″h)	$605
1/6 Page Vertical (2.33″w x 4.68″h)	$495

Use these templates for an example of full-page trim sizing: pdf, psd.

For metric sizing, click here.

Stand-out Specialty Opportunities

Three-page Gatefold	$8,600
Double (Six-page) Gatefold	$16,000
Full-page Translucent Ad	$8,000
Bound-in Full-page Ad Insert (with Perforated Edge)	$5,850
Bound-in 7″w x 5″h Ad Insert (with Perforated Edge)	$3,500

 Note: Price and availability of specialty opportunities may vary by issue

Book more than one advertisement and save!

The New Brewer Ad Sizes / Placements	Single issue net rate	2-3 issue net rate (-5% discount)	4-5 issue net rate (-10% discount)	6 issue net rate (-15% discount)
Back Cover	$2,755	$2,617.25	$2,479.50	$2,341.75
Inside Front Cover	$2,475	$2,351.25	$2,227.50	$2,103.75
Inside Back Cover	$2,475	$2,351.25	$2,227.50	$2,103.75
Full Page (with Bleed)	$2,100	$1,995.00	$1,890.00	$1,785.00
Full Page (no bleed)	$2,100	$1,995.00	$1,890.00	$1,785.00
2/3 Page Vertical	$1,450	$1,377.50	$1,305.00	$1,232.50
1/2 Page Vertical	$1,250	$1,187.50	$1,125.00	$1,062.50
1/2 Page Horizontal	$1,055	$1,002.25	$949.50	$896.75
1/3 Page Vertical	$865	$821.75	$778.50	$735.25
1/3 Page Square	$775	$736.25	$697.50	$658.75
1/4 Page Horizontal	$605	$574.75	$544.50	$514.25
1/6 Page Vertical	$495	$470.25	$445.50	$420.75

Artwork Specifications: High resolution PDF, EPS or JPG files accepted. Adobe CS5 with art/fonts are also accepted.

Advertising Policy

The Brewers Association is a trade association representing America’s small and independent breweries. As such it is important for the BA to adhere to advertising standards and guidelines for its members.

The New Brewer Advertising Policy

Other Print Publications

Advertising in the Craft Brewers Conference Program and Great American Beer Festival Program are also great opportunities to reach the professional brewing community.

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We look forward to working with you!