So sex DOESN'T sell? Love Island Australia premieres to dismal ratings with a measly 155,000 metro viewers tuning in trailing behind ABC's Bananas in Pyjamas
The highly-anticipated premiere of Love Island Australia pulled in a dismal audience on Sunday.
According to Mumbrella this week, a measly 155,000 metro viewers tuned in to watch Nine's new raunchy reality TV series on 9GO.
Whereas 246,000 fans viewed the encore on Channel Nine shortly thereafter, culminating in an overall audience share of 401,000 total viewers between 9GO and Nine.
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So sex DOESN'T sell? Love Island Australia premieres to dismal ratings with a measly 155,000 metro viewers tuning in trailing behind ABC's Bananas in Pyjamas
The 'multi-million dollar program,' pulled in '13,000 on demand streams and 6,500 live streams' on 9Now, according to the online publication.
The Sophie Monk hosted show failed to lead the multi-channel pack, as it trailed behind 7mate’s The Avengers, who scooped in 222,000 metro viewers.
The raunchy dating show's premiere on 9GO was even outshone by the ABC's Bananas in Pyjamas, which attracted 185,000 metropolitan viewers on Sunday.
Nine's head of content and production development, Adrian Swift told Mumbrella, the Nine endeavour was a 'massive risk' but he claims the sex-minded show is the 'perfect' program for the Australian market.
Love Island premiere: The Sophie Monk hosted show failed to lead the multi-channel pack, as it trailed behind 7mate’s The Avengers, who scooped in 222,000 metro viewers
'It's absolutely abhorrent': After the premiere of Love Island on Sunday Night, Georgia Love joined other viewers blasting the show for its concept and contestants
But after the premiere last night, it seems many were left less than impressed by raunchy reality TV show, with one viewer describing it as a 'historic low in Australian television'.
At the beginning of the episode, female contestants were made to wear bikinis and stilettos as they stood in line to be selected by their male co-stars - a scene which former Bachelorette Georgia Love described as 'absolutely abhorrent' on her Twitter account.
No Love lost! Georgia Love took to Twitter to blast the show after its opening scenes featured women lining up whilst wearing stilettos and bikinis
Unimpressed: 'I am so appalled by Love Island I'm not even going to justify a worthwhile tweet about it. Absolutely abhorrent,' she blasted
'I am so appalled by Love Island I'm not even going to justify a worthwhile tweet about it. Absolutely abhorrent,' she blasted.
Later in the show, the male stars got together to discuss who was the 'hottest' female contestant, before the show's narrator stated: 'Over by the pool, the boys engaged in the time-honoured gentleman's tradition of rating girls.'
However, it wasn't just the show's purported sexism that attracted the ire of viewers - with many also taking a dislike to the cast.
Several of the show's contestants boasted about their physical appearances and shamelessly name-dropped celebrities with whom they have reportedly partied with, including Justin Bieber and Katy Perry.
Contestant Natasha even shockingly stated: 'I have dated doctors and surgeons and millionaires. I think it is important to be picky because I don't want a toilet cleaner. It is a deal breaker if a guy doesn't have a boat.'
Explicit comments were also made by several of the stars, with one female competitor describing herself as a 'sicko' for wanting to listen to her co-stars have sex.
Slammed: At the beginning of the episode, female contestants were made to wear bikinis and stilettos as they stood in line to be selected out by their male co-stars
Contestants Eden and Erin became the first couple to lock lips on the show, sharing a steamy bedtime smooch.
And it appears the hunky prison officer hopes the pair will be first to fornicate on camera, excitedly declaring: 'We could be the first to christen the villa.'
Daily Mail Australia has reached out to Channel Nine for comment.
'We could be the first one to christen the villa': Contestants Eden seems keen to take his relations with Erin to the next level
Saucy: The pair couldn't keep their lips off each other's
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