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Case study: weather analytics
Hyperlocal weather insights keep NASCAR on track
Side-by-side at over 200 miles per hour, every variable is critical. Temperature, humidity, wind speed and other factors affect everything from to engine power to tire grip. Weather intelligence can make the difference between a checkered flag and a dangerous crash.
NASCAR WeatherTrack, fueled by data from The Weather Company and powered by the IBM Cloud, provides hyperlocal weather insights for every track — information that helps organizers improve logistics, teams tune faster cars and drivers prepare for light rain in turn three.