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Duchesses of Cambridge and Sussex enjoyed first joint outing at Wimbledon
Kate wore bespoke Jenny Packham while Meghan opted for Ralph Lauren
Now fashion experts have analysed search traffic surrounding their outfits
Meghan's trousers garnered 58 per cent search traffic compared to Kate's 38

Published: 06:19 EDT, 17 July 2018 | Updated: 12:05 EDT, 17 July 2018

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They caused quite a stir during their long-awaited joint Wimbledon appearance.

And while Kate and Meghan were watching Serena Williams thrash it out in the women's finals, there was plenty of competition off-court in the form of the royals' outfits.

With the Duchess of Cambridge in bespoke Jenny Packham and the Duchess of Sussex in head-to-toe Ralph Lauren, the sisters-in-law have sparked a huge sales boost.

According to new data from Lyst, it was a case of spots vs. stripes as shoppers went into a frenzy over 'Jenny Packham polka dot dresses' while searches for Meghan's shirt and trousers went through the roof.

Game, set and match! While Kate and Meghan were watching Serena Williams thrash it out in the women's finals, there was plenty of competition off-court in the form of their outfits

The global fashion search platform has seen a 38 per cent spike in searches for copycat Kate frocks (29 per cent in the UK alone), with a 58 per cent surge in searches for Meghan-inspired white wide leg trousers since Saturday.

Meghan also reigned supreme in terms of revenue, with her £446 Adrian blue striped shirt pulling in some 7,000 searches on Sunday alone, and ultimately selling out in less than 24 hours.

Her £1,227 Charmaine wide-leg trousers are also completely sold out on Lyst, while Ralph Lauren is the most searched for brand of white trouser since Saturday.

The data has led fashion analysts to officially crown Meghan as 'the most fashion influential Duchess at the Wimbledon women's final' after she reigned supreme in the style stakes.

Style sisters! With the Duchess of Cambridge in bespoke Jenny Packham and the Duchess of Sussex in head-to-toe Ralph Lauren, the sisters-in-law have sparked a huge sales boost

Queen of fashion! Meghan's £1,227 Charmaine wide-leg trousers are also completely sold out on Lyst, while Ralph Lauren is the most searched for brand of white trouser since Saturday

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The Duchess of Sussex attended Wimbledon on the day of the women’s final, alongside her sister-in-law, the Duchess of Cambridge.

She, of course, looked super stylish in a striped shirt and wide-leg trousers, completed with court shoes and a fedora.

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The sisters-in-law were making their first official 'double date' since Meghan became a royal as they watched Angelique Kerber defeat Serena Williams in the women's singles finals.

Keen tennis fan Kate is Patron of the All England Lawn Tennis and Croquet Club, but wasn't expected to attend the tournament as she is currently still on maternity leave following the birth of Prince Louis in April.

Meghan is a close friend of Serena Williams, while the entire Cambridge clan are devoted Federer fans with both players receiving invites to Harry and William's weddings.

Despite support from both Duchesses, Serena failed to win her eighth Wimbledon title, with Angelique Kerber taking a 6-3, 6-3 victory.

The American was the first mother to reach the final since Australian Evonne Goolagong triumphed 38 years ago.