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MarketScreener Homepage  >  Equities  >  SINGAPORE EXCHANGE  >  Singapore Press Holdings Limited    SPRM   SG1P66918738

SINGAPORE PRESS HOLDINGS LIMITED

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Singapore Press : The Straits Times' student magazine, IN, goes digital

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03/07/2017 | 11:07pm EDT

Singapore, 7 March 2017- IN, the award-winning news magazine for secondary school students published by The Straits Times (ST), is now available in a highly anticipated digital version.

Launched today, the IN mobile app allows readers to keep up with the latest issues and access archived editions of IN -- news and features written for teenagers in a friendly, accessible way to promote critical literacy skills and English language abilities. The app is available for both iOS and Android.

For the first time, parents, students and other individual ST subscribers can now subscribe to the weekly IN publication. Previously, IN was only available through bulk subscriptions by schools.

Individual ST subscribers who sign up for the digital version of IN in March will get an 18% discount off the retail price. They will pay only $33.30 for a year's subscription (37 issues). The normal retail price for Digital IN is $40.70 per year.

School subscribers also get a discount, with pricing starting from $13.20 for 12 issues.

The app has many attractive features for students:

  • Readers can download issues and store them on their phones to read offline, minimising the data usage needed.

  • Links to videos and interactive graphics from The Straits Times, other SPH news sites as well as relevant third-party sources give users a richer, more engaging multimedia experience.

  • Stories that are of particular interest to a user can be stored a folder called 'My Clippings', for easy reference at a later time.

  • Exclusively for teachers: The digital version of IN includes complimentary additional resources developed specially for educators, to make their lesson planning easier.

Ms Fiona Chan, The Straits Times Managing Editor and Head of the ST Schools department, which also produces Little Red Dot for primary schools and organises national school events such as The Big Spell, said the IN app is just one of a series of new educational tools being developed by The Straits Times and ST Schools to enhance their offerings for both students and educators.

'From a fun pop-up newsroom to teach younger children about jobs in the media to professional development workshops that train teachers in advanced skills such as feature writing, ST is constantly finding new and innovative ways to reach students, educators and parents in the classroom and beyond,' she said.

Ms Serene Luo, Editor of IN and Little Red Dot, said the IN app and home subscription model were developed in response to overwhelming demand from print IN readers.

'The young person today is more comfortable on his mobile device than any other media, and we want to reach them on their turf,' she said. 'That way we can help him learn more about the world and the issues that matter today, and ensure the quality of the news he is reading.'

Ms Luo added: 'We are also making a fundamental change to our subscription model, to cater to home subscribers who have long asked for access to IN outside of the school environment.'

ST subscribers who are interested in subscribing to IN can sign up by emailing cirschool@sph.com.sg.

Issued by Singapore Press Holdings Ltd
Co. Registration. No. 198402868E

For more information, please contact:
Serene Luo (Ms)
Editor, IN and Little Red Dot
The Straits Times
DID: 6319 5224
Email: serl@sph.com.sg

Deror Wong (Mr)
Assistant Manager
Corporate Communications & CSR
Singapore Press Holdings Limited
DID: 6319 1226
Email: derorw@sph.com.sg

About ST Schools

The Straits Times Schools department was launched in 2005 with a mission to engage young readers with stories about them. At the same time it aims to equip tomorrow'svoters with an understanding of their country through its current affairs, heritage, culture and education landscape.
The department produces weekly magazines IN and Little Red Dot, which accompany The Straits Times to secondary and primary schools on Mondayand Tuesday respectively. The titles at once focus on the cultural trends, causes and career interests of its young readers, as well as learning activities in English language, values education and critical thinking.
In tandem with its publications, the department runs the broadsheet's activities that introduce curious learners to the media industry. Over the years, these activities have empowered many young reporters to pursue interests in photojournalism, news writing and research. Its many participants have developed media literacy, and a strong understanding of how the press contributes to the narrative of the nation.

About The Straits Times

The Straits Times, the English-language flagship daily of Singapore Press Holdings, is the most-read newspaper in Singapore and is followed widely in the region for its comprehensive coverage of local, regional and world news, provided by its correspondents in 20 bureaus in major cities worldwide.

Launched on July 15, 1845, The Straits Times underwent a major redesign across all platforms in July 2015, when it celebrated its 170th anniversary. This revamp is part of its continuing efforts to refresh its products, maintain quality and stay relevant to the changing needs of its readers. Its integrated newsroom operates round-the-clock, providing readers with news as it happens on all platforms, from its website at www.straitstimes.com, Apple and Android apps to social media.

The Straits Times is a member of two media networks - the Asia News Network and the Impact Journalism Day alliance of newspapers - and it has won multiple international media awards, including from the Society of Publishers in Asia, the World Association of Newspapers and News Publishers, the Pacific Area Newspaper Publishers' Association (Panpa), Society of News Design and Wan-Ifra. Its revamped paper won a gold medal for overall newspaper design by the World Association of Newspaper at the Asian Media Awards in Manila in 2016.

About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Asia's leading media organisation, engaging minds and enriching lives across multiple languages and platforms, ranging from print, digital, radio and out-of-home media.

SPH owns award-winning newspapers, magazines and best-selling books in both print and digital editions, as well as online classified businesses in the region. In addition, SPH has two English radio stations and one Chinese radio station, an out-of-home digital advertising unit, a regional events and conferences arm, and runs a chain of modern retail convenience stores. SPH also has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today.

SPH REIT comprises Paragon, a premier upscale retail mall and medical suite/office property in Orchard Road and The Clementi Mall, a mid-market suburban mall. SPH's latest retail development is The Seletar Mall located in Sengkang.

For more information, please visit www.sph.com.sg

SPH - Singapore Press Holdings Ltd. published this content on 07 March 2017 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 08 March 2017 03:07:18 UTC.

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