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Keyword Frequency Analysis
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Examples

Seaching Altavista for 'miniature food'

In top 10

http://home.earthlink.net/~jacquie/112.html
META Keywords
----------
miniature chicken tostadas, chicken,
cooking, recipes, appetizers, baked goods,
eggs/cheese, meats, pasta, poultry, game,
salads, seafood, soups, stews, vegetables,
meatless main, dog treats, pet treats,
dog cookies, meta tags.

META Description
----------
jacqueline brooks collection of
recipes, cooking, tips, miniature
chicken tostadas, information.

Total word count = 81

Top 20 words
----------
chicken (4) 4.94%
cup (4) 4.94%
chopped (3) 3.70%
miniature (2) 2.47%
tostadas (2) 2.47%
from (2) 2.47%
food (2) 2.47%
tablespoon (2) 2.47%
chips (2) 2.47%
[jacquie's (1) 1.23%
link (1) 1.23%
[links] (1) 1.23%
[recipe (1) 1.23%
index] (1) 1.23%
jacquie's (1) 1.23%
me] (1) 1.23%
link] (1) 1.23%
[hints (1) 1.23%
tips] (1) 1.23%
breast (1) 1.23%
#33

http://www.msproductions.com/mw2/products.htm
META Keywords
----------
none

META Description
----------
none

Total word count = 156

Top 20 words
----------
all (6) 3.85%
food (6) 3.85%
our (6) 3.85%
this (5) 3.21%
products (4) 2.56%
are (4) 2.56%
listing (4) 2.56%
items (4) 2.56%
fimo (3) 1.92%
with (3) 1.92%
architectural (3) 1.92%
manufacture (2) 1.28%
miniature (2) 1.28%
flower (2) 1.28%
page (2) 1.28%
scale (2) 1.28%
cotta (2) 1.28%
much (2) 1.28%
etc (2) 1.28%
pots (2) 1.28%
Not in top 50

http://www.minifoods.com
META Keywords
----------
miniature, food, foods, miniature foods,
doll houses, dolls, england, english food,
english fayre, uk, u.k., michigan, burgess,
lesley, leslie, fimo, scones, ploughman, lunch, profiterole, mints,
scale, bread, victorian, victorian food,
edwardian food

META Description
----------
minifoods is home to miniature dreams, a uk-based miniature food maker. we specialize in high-quality replicas of traditional english foods. we sell to the public at various shows throughout the year - join our email list to learn when and where.

Total word count = 119

Top 20 words
----------
will (4) 3.36%
you (4) 3.36%
english (3) 2.52%
email (3) 2.52%
internet (3) 2.52%
have (3) 2.52%
kitchen (2) 1.68%
mgk (2) 1.68%
welcome (2) 1.68%
you'd (2) 1.68%
scale (2) 1.68%
this (2) 1.68%
samples (2) 1.68%
new (2) 1.68%
dates (2) 1.68%
like (2) 1.68%
miniature (1) 0.84%
invite (1) 0.84%
high-quality (1) 0.84%
take (1) 0.84%
In the top ranking example, 'food' and 'miniature' are each used twice. In the second example, 'food' is used 6 times, considerably more than in the first example. And 'miniature' is used twice as well. However, the frequency of 'miniature' is not as high as in the first example, nor does the second example have any meta tag description or keyword list. These are strong factors which play against the second example, causing it to come up lower than the first example in a search for 'miniature food'.

Our third example has a strong set of meta tags, which we would assume place it above the second example in relevancy. However, it's nowhere near the second example. It's not even in the top 50 results searching for 'miniature food'! Why?

As we've stated before, there are many factors which determine a site's listing in search engines. Keyword frequency is a reported factor in this ranking scheme, and these numbers seem to indicate that. Certainly based on the meta tags we'd assume that example 3 should rank higher than example 2, but it doesn't.



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