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The Mission
WorldNow's mission is to enable local
broadcasters to easily deliver targeted, branded information to anyone,
anywhere, anytime.
Our solution is
straightforward. Our results are powerful. WorldNow hosts and supports a cost-effective solution that allows stations to easily manage and publish their Internet content. Through our innovative business model and complete affiliate solution, local media companies are able to leverage their core assets in an entirely new medium.
The Model
Together, we create a unique local Internet
business. The end result of this partnership?
Broadcasters extend their reach, increase their audience
base, build new revenue streams and ultimately grow their
television business.
The
Solution
Our robust technology
system, innovative revenue
programs, national content
offering and extensive service, and
support enable broadcasters to build an
integrated, cost-effective Internet presence and distribute content across
multiple platforms.
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| • |
143 Local TV Stations |
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| • |
63
Million Monthly Page Views |
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| • |
8
Million Unique Users |
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| • |
500,000
Monthly Video Streams |
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| • |
350,000
Daily Emails |
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| • |
U.S.
Households Reached |
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› |
43%
unduplicated
|
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› |
32
of the Top 50 Markets |
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› |
82
of the Top 100 Markets |
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› |
109
of the Top 150 Markets |
| Source: WorldNow, July 2003 |
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| GENDER |
59%
Female
41% Male |
|
| AGE |
79%
25-54 yrs. |
| 12%
55+ yrs. |
| 9%
18-24 yrs. |
|
| EDUCATION |
76%
attended, graduated college+ |
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| HOUSEHOLD
INCOME |
52%
earn $50,000+ |
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| HOME
OWNERSHIP |
65%
own a home |
|
| OCCUPATION |
33%
Professional, Small Business, Executive, Managerial |
| 30%
Technical, Sales, Clerical, Administration |
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| ONLINE
SPENDING |
60%
spent $50 + in last month |
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Sources:
Frank N. Magid Associates, User Profile
Survey, July 2001
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