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Wouldn't
it be great if all web sites were this honest about their
true ability (or intention) to deliver as promised? But
they're not. As such, the majority of on-line buyers are
still nervous about ordering something they can't see from
someone they don't know and can't decide whether to trust.
Continued proliferation of e-commerce will require global
standards of conduct, which, like the Internet itself, transcend
geographic and political borders. In the absence of tangible
contact, on-line buyers need a new way to evaluate the reliability
of on-line sellers, and on-line sellers need a means to
convey their credibility to potential customers. Enter WebAssured.com….
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WebAssured
is uniquely applying Internet technology to solve this dilemma.
Our Seal of Assurance allows ALL trustworthy web sites to compete
on a level playing field, regardless of whether they have a widely
recognized brand name. The Seal at the same time protects on-line
buyers, and enables trustworthy on-line sellers. We have established
the Universal Standard of Ethics by which the global Internet
community expects on-line businesses to operate, and we allow
the community to directly monitor and enforce adherence to those
standards through the application of what we call "pressure through
publicity".
Our
new ShopAssured browser plug-in puts the power of our collective
business reliability intelligence directly into a user's web browser,
so a leap of faith is no longer required to make a purchase. At
the instant a web-site is loaded, ShopAssured users know whether
the site can be trusted to deliver as promised. And with the ShopAssured
tool bar (which is FREE by the way) users are never more than
a click away from telling the whole world about problems - or
successes - with a particular web-site. As the power of ShopAssured
pervades the Internet, merchants will increasingly have no choice
but to elevate their standards of performance, because if they
don't, the whole World will know about it!!!
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