Topica’s Basic Edition provides businesses with an easy, affordable, and effective way to drive sales. In no time at all, you’ll be capturing qualified leads, sending professional email campaigns, and measuring performance - all without requiring any technical know-how or Web-marketing experience.

You’ll gain new customers, build loyalty with existing ones, and take advantage of up-sell opportunities. Basic Edition – it’s simply the best Web-based marketing tool for savvy small businesses.

•	Web-based Marketing Made Easy—Let Topica Do It For You! Basic Edition has all the features you need to market like a professional. Move beyond the limitations of Microsoft Outlook® to more effectively manage customer and prospect communications. Best of all, Basic Edition is incredibly easy to use and requires no technical set-up or time-consuming training.
•	Automatically Capture Sales Leads You get everything you need to automatically capture leads, add them to your Topica database, and qualify and route them to wherever you desire. And you can rely on Topica to securely store your data for you while allowing you access at all times from any Internet-connected computer.
•	Create Professionally Designed Email Messages Don't know design or HTML? No problem! Basic Edition allows you to easily create visually appealing emails. Just insert your content or existing HTML into a Topica template, add your logo, links or graphics, and your professional-looking message is ready for delivery.
•	Convert Prospects Into Customers Automatically generated tracking data makes it simple to evaluate and improve the success of your campaigns. You can more effectively target your follow-up campaigns, making your prospects more likely to buy.

Basic Edition makes it easy to build profitable relationships with your customers! Starting at $24.95 per month. Begin your no-risk, 30-day FREE trial today.