Topica
is the leading provider of complete Web-Based Marketing
Solutions for businesses of all sizes.
Topica’s Web-Based Marketing Solution helps companies
increase their customer conversion rates by transforming
a higher number of leads into sales. With Topica’s
Solution, marketers can effectively capture leads, further
qualify them and move them forward in the sales cycle
through targeted and relevant email communications.
The Topica Solution is equipped with powerful marketing
automation capabilities, leading to streamlined marketing
processes and higher return on investment.
To enhance the power of its Web-Based Marketing Software,
Topica offers highly effective Customer Acquisition
Services. As an affordable and effective alternative
to paid search and other performance-based advertising
methods, Topica generates highly qualified, opt-in leads
and delivers them directly into its customer’s
leads database.
Since the company was founded in 1998, over 4000 businesses
in over 20 countries have chosen Topica as their provider
for email and web-based marketing solutions. Key customers
include The National Geographic Society, International
Data Group (IDG), IBM, Corp. and Hachette Publications.
The company has developed partnerships with leading
players in the ecommerce industry, such as Amazon.com,
eBay, Overture and Aptimus.
Firmly committed to permission-based email, Topica
is a member of TrustE, the Email Services Provider
Coalition of the NAI (National Advertising Initiative),
and the Internet Alliance. All Topica Solutions are
100% compliant with state and federal privacy, permission
and anti-spam legislation.
Topica is privately held and backed by investors including
Morgan Stanley, TLCom, Ltd., August Capital, and Highland
Capital Partners.
|