Product Development Process in Engineering Design

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We are often asked: "How do I get my great idea onto a store shelf?"   - It's a great question with a not so simple answer. Getting a new product to market is more than just having a few parts made. It's done through a process called "Product Development".

The Bright Idea Step 1 - Identify the "Bright Idea"

Requirements Step 2 - Define the Requirements

Step 3 - Gather Outside Information
(Patent Search, Market Research)

Step 4 - The Design Phase

Design
Prototyping Step 5 -
Prototyping



Production Step 6 -
Production

Starting at the Beginning:
     The process starts with a great idea and ends, hopefully, with a desirable product in hand. This progression of developing the idea is a process of working out details, thinking through adaptations, and defining specifics -- like how it's made, materials, possible failure modes, required regulations, etc..
As an illustration of the process, here is an example we'll follow through the process.

The Problem (an Example):

A few years ago I was looking for new stereo speakers. I visited stores, read articles, books and magazines. I talked to friends and sales people. In the end, I was disappointed that the really "good" speakers were too expensive, and the affordable speakers were ... well, "cheap". I wanted great sound without a mortgage.

The Bright Idea:

Design a high-end speaker that can be made without a paying a fortune.

What then, is the process?
     A simplified diagram of the Product Development process in shown with the images on the left. Links to more information are also included.
Discovering the "Bright Idea" is the first big step -- and it usually occurs without much of a method. Some typical steps for the rest of the process are discussed on the following pages. Select a link below or
Continue to Step 2

Links for further reading: Step 2 - Defining Requirements.
Step 3 - Gathering outside Information.
Step 4 - The Design Phase.
Step 5 - The Purpose of Prototypes.
Step 6 - Production Details and Production.
Process Notes - Time, Costs, Considerations.

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