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Lucy Reid
President and Chief Executive Officer |
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| Lucy leads the strategic and business direction of Bigstep and brings more than 20 years of experience in management to the company. Prior to Bigstep, Lucy served as executive vice president of business banking for Wells Fargo, where she managed $3 billion in small-business assets and was directly responsible for $1 billion in profit. At Wells Fargo, she also started the nation's first microloan program for small businesses. Lucy is familiar with fast growth and success: In two years she developed Wells Fargo into the number-one leader in small-business banking. |
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| Lucy started a school for children with physical disabilities when she was 22 and currently serves as Treasurer of the board of directors at Camphill Communities California, where she raises money to build housing for developmentally disabled adults in California. A former small-business owner herself, Lucy is passionate about helping small businesses succeed and is a true fan of the underdog. She believes that the
customer experience and employee learning are paramount in achieving long-term financial success. |
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| Lucy loves cars and currently drives a 1949 Chevy. She received a bachelor's degree from Smith College and an MBA from Boston University. |
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Bernard Fraenkel
Vice President, Product Development |
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| Bernard is responsible for all aspects of product development at Bigstep, including user experience, interface engineering, content, production, application development, and customer engineering. Bernard's goal in developing technology solutions is to simply delight Bigstep's small-business customers. |
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| Before joining Bigstep, Bernard served as vice president of engineering for Scientific Learning, which combines the latest advances in brain research and proprietary technology to create programs, products, and services that develop learning and communication skills, and also for One Touch Systems, a leading provider of interactive distance-learning systems that was acquired by a joint venture of Hughes Network Systems and the University of Phoenix. Bernard held similar positions at Pixel Engines, a developer of DVD authoring systems that he also founded, and Teknekron Communications Systems, where he led an engineering team on consulting projects in the areas of data and wireless communications, multimedia, and VLSI design. |
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| A native of Ville d'Avray, France, Bernard holds advanced engineering degrees from École Polytechnique and École Nationale Supérieure des Université Paris IX and a master's degree in electrical engineering and computer science from the University of California at Berkeley. He was issued two patents and has one pending. |
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| Bernard is a member of the board of the East Bay French-American School in Berkeley as well as the Advisory Council of the University of California at Berkeley's Lawrence Hall of Science. He enjoys playing soccer and tennis with his children as well as with grown-ups. |
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Lynda Kim
Vice President, Finance |
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| Lynda is responsible of all aspects of financial strategy and operations for Bigstep. |
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| Lynda joined the Bigstep team with the charter of creating and implementing a world-class financial strategy and organization. She brings to Bigstep more than 13 years of experience in finance, operations, and business development roles that span a broad range of industries, companies, and geographies. Lynda's interest in transformational technology led her to senior roles at Arthur Andersen, Sybase,
and Korea Technology Corp. Immediately prior to joining Bigstep, Lynda worked with a start-up division of Chiron Corp., where she directed finance and operations in the U.S. and Europe for a product that improves the safety of the world's donated blood supply. |
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| Lynda holds a bachelor's degree in economics from Yale and an
MBA from New York University. Her definition of success is working with people and ideas that are inspirational. |
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George Peterson
Vice President, Network Operations |
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| George is responsible for overseeing IT operations for Bigstep and ensuring that the service is running smoothly. He began his professional career at Vickers Petroleum (later acquired by
Total Petroleum), where he worked in a variety of IT positions utilizing his systems, networking, management, and infrastructure skills, and eventually moved into corporate development. George brought his skills to ATT, where he worked in pre-sales engineering and consulted for the Fortune 500 of Silicon Valley, and later joined Premenos as vice president of worldwide support and professional services. |
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| At Premenos George managed support for EDI systems and the Templar Internet security products and built the professional services organization into a profitable operation. Premenos was acquired by Harbinger, for which George continued his role in worldwide support and also ran site operations. After a role at Commerce One as director of content management, George joined Bidcom in 1997 as vice president of operations
for its ASP operations and was charged with building its project management, support, and IT organizations. |
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| George enjoys the challenge of applying viable new technologies toward business objectives. He is a graduate of Wichita State University and holds degrees in anthropology and psychology. |
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