Peter
and Suzanne Coster, Brendan McNeill.
Friendly
Connections Ltd and Accommodation Promotions Services
Ltd, work in partnership on the Internet to promote
respectively New Zealand and Australian, Homestays,
Farmstays, Bed and Breakfast, B&B’s, Guest Houses
and Self Contained Accommodation.
Friendly
Connections Ltd was originally created in April 1997 to
promote New Zealand Farmstay and Homestay accommodation
to a World Wide audience via the Internet on www.nzhomestay.co.nz.
In
1999 a similar Australian web site was created to
promote Australian Homestay and Farmstay accommodation. www.australianhomestay.com.
Friendly
Connections Ltd in 2000 added to their then two web
sites, premises that included Bed and Breakfast,
B&B, accommodation, Guest Houses and Self Contained
Accommodation from throughout New Zealand and also
Australia.
The
web sites enable a prospective Guest to plan and book
their entire New Zealand or Australian Farmstay,
Homestay, Bed and Breakfast, B&B, Guest House and
Self Contained Accommodation, using the informative
Region and Area Pages together with the individual
attractive Host Home Pages. All of these Region, Area
and Home Host pages are individually marketed to search
engines.
In
2000 the New Zealand web site was upgraded using
ColdFusion data base software. This upgrade enabled the
number of booking requests and bed nights generated from
the web sites, to be recorded in the data base.
It
became possible for Friendly Connections Ltd to keep
track of the actual bed nights, (not just visitors to
the web sites), being requested from individual
Farmstay, Homestay, Bed and Breakfast, B&B, Guest
House and Self Contained Accommodation Hosts.
The
origin of these booking requests and number of bed
nights being achieved by individual Homestays,
Farmstays, Bed and Breakfasts, B&B’s, Guest Houses
and Self Contained Accommodation enabled Friendly
Connections Ltd to better target the marketing of
individual Host’s Home Pages and the web site
generally, to search engines.
As
a result there has been a constant steady increase in
the number of daily visitors to both the NZ and
Australian web sites and in the number of booking
requests and bed nights requested.
In
August 2002, the Australian Website was purchased by
Accommodation Promotion Services Ltd and then upgraded
using ColdFusion Software together with improvements
gained from the experience of 5 years of operation of
the New Zealand Website. These improvements were then
brought back to the older NZ Website.
Friendly
Connections Ltd and Accommodation Promotion Services Ltd
plan to complete the introduction of a fully automated
“immediate booking confirmation system” on both web
sites later in 2003.
Digiweb
NZ Ltd as Internet Providers, Hairy Lemon Web Solutions
Ltd as Web Designers and Avatar Web Solutions as
Specialist Marketer, complete a reliable and talented
team that enables both web sites to provide the widest
possible internet exposure for Homestay, Farmstay, Bed
and Breakfast, B&B, Guest House and Self Contained
Accommodation Hosts from NZ and Australia.

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