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Corporate Diversity Volunteer Chair Jerry Goodwin


Chief Diversity Officer David Wilkins

Message From the Corporate Diversity Volunteer Chair Jerry Goodwin and the Chief Diversity Officer David Wilkins

Leadership is one of the most important elements necessary to achieve inclusion within any organization. First we must have leadership committed to putting resources and people in place to embrace and promote diversity and inclusion. With the commitment of President and CEO Marsha J. Evans to recruit diverse employees and volunteers, attract diverse leadership, and to do business with diverse vendors and other enterprises, the Red Cross is uniquely positioned to embrace the American public and its complex and rich diversity.

Accountability is also critically important to accomplishing our goals. Senior leadership must set the example by accepting responsibility to fully implement the Red Cross Strategic and Tactical Diversity Model. A key measure of their accountability is how effectively they promote the use of the Model throughout the entire organization. Everyone must "walk the talk" of total diversity if we are to be successful.

We are pleased to be a part of the leadership team at the American Red Cross and are enthusiastic about the work ahead to continue to help the organization bring together the different people, services, programs and units of the Red Cross and the roles they play to address the issue of inclusion. We will leverage our differences to create inclusion so we can get on with the important mission of the organization. With your help as volunteers, employees, donors, suppliers and supporters, we will continue to work toward total diversity of our people, programs and services.

Take a moment and click on the images below to hear how some of your neighbors found an opportunity to become "Everyday Heroes" through their volunteer work with the American Red Cross.


Celeste Williams
WMV file (2,383KB)
AVI file (7.2MB)

Jose Castillo
English - WMV file (2,371KB)
English - AVI file (7.16MB)
Spanish - WMV file (2,530KB)
Spanish - AVI file (7.7MB)

Michael Septer
WMV file (2,135KB)
AVI file (6.51MB)

Earnest Burnes
WMV file (2,406KB)
AVI file (7.34MB)

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