SANTA CLARITA, CA (January 16, 2003) - The ultimate travel experts - travel agents - have picked Princess out of the crowd in two recent polls featured in leading travel industry publications. Princess' ships and variety of itineraries were recognized by readers' polls in both Travel Weekly and Recommend, both respected publications covering news and features for travel industry insiders.

Princess took home three honors from Travel Weekly's 2003 Readers' Choice Awards - Best Cruise Line: Europe, Best Cruise Line: Alaska, and Best Overall Individual Cruise Ship for Grand Princess. Additionally, Princess was recognized in the 7th Annual Recommend Readers' Choice Awards as the best cruise line for Exotic itineraries.

"We are quite pleased that the breadth of our itinerary offerings in Europe, Alaska and the Exotics were recognized by seasoned travel professionals," said Dean Brown, Princess' Executive Vice President of Customer Service and Sales." And of course our Grand-class ships are always rated highly by both passengers and agents alike.

"Princess truly is a worldwide cruise line - we literally travel the globe from the Arctic Circle to Antarctica - and we are proud to be recognized by our colleagues in these prestigious publications. We are very grateful that agents have recognized our ships and worldwide itineraries, and we hope that our dramatic growth in the Caribbean will soon lead agents to recognize us for our products and services in that trade as well."

For further information contact:
Julie Benson, jbenson@princesscruises.com, 661-753-1530
Tori Benson, APR, tbenson@princesscruises.com, 661-753-1540

An electronic copy of this release, and access to Princess' on-line newsroom containing past news releases, background information and photography, is available at www.princess.com/news.

Princess Alaska Lodges are owned and operated by Princess Cruises. Princess Cruises is a proud member of World's Leading Cruise Lines. Our exclusive alliance also includes Carnival Cruise Lines, Holland America, Cunard Line, Costa Cruises, Windstar Cruises and The Yachts of Seabourn. Sharing a passion to please each guest, and a commitment to quality and value, our member lines appeal to a wide range of lifestyles and budgets. Together we offer exciting and enriching cruise vacations to the world's most desirable destinations.